How Mentor Group achieve 90% cost savings with AI video

90%
Cost savings
80%
Time savings
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"Scaling and maintaining content has been cost-prohibiting, but with Colossyan, we were able to cut around 90% of our video production costs."

James Barton
Chief Solutions Officer

Use case

📈 Sales enablement

industry

🎓  Training

Country

🇬🇧 United Kingdom

Insights from

James Barton
Chief Solutions Officer

overview

Mentor Group is as a renowned revenue transformation company, committed to assisting organizations worldwide in reaching their revenue targets.

Their expertise in revenue consultancy  extends across 60 countries, with services offered in various languages. Aiming to scale their operations, Mentor Group embarked on a search for an efficient, cost-effective solution to streamline their content creation process.

cHallenges

Scaling difficulties

Scaling their content production to keep up with the industry demands has been a challenge, as the process is time-consuming and costly.

High production costs

Ongoing maintenance and updates were increasingly expensive.

People

Actor dependency

Fully relying on actors and traditional video production introduced logistical obstacles, making the process slow and complex.

Solution

In response to these challenges, Mentor Group adopted a strategic approach with Colossyan:

01
Innovative use of AI Avatars

By using Colossyan's AI avatars, Mentor Group transformed their content creation process, making it more efficient and around 90% more cost-effective.

02
Streamlined content creation

The solution provided an easier way to create, update and maintain content, significantly reducing the time and effort involved.

03
Enhanced scaling capabilities

This approach enabled Mentor Group to efficiently scale their marketing and sales enablement content, overcoming previous limitations in content production scalability.

results

After implementing Colossyan, Mentor Group were able to effectively scale their content production, as well as:

90%
Cost savings
80%
Time savings
Positive feedback

The AI video solution was well-received among both internal and external stakeholders

We chose Colossyan because we liked their company culture. For us, building a relationship with the right technology matters – and Colossyan offers an AI video solution that's not only efficient, but also authentic in its approach.

James Barton
Chief Solutions Officer
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