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Oct 6

Making Video Content From Photos

Matt Bristow
https://colossyan.com/posts/making-video-content-from-photos

In recent years, there's been a noticeable uptick in the demand for engaging video content, and not just any videos, but those created from static images. 

Whether you're involved in digital marketing, education, or storytelling, video is a crucial tool. 

It's more immersive and tends to capture attention better than just using static images alone. 

Photos serve as the building blocks, while video adds life with music, graphics, and engaging narratives. 

By transforming photos into videos, you can convey a story that resonates more deeply with audiences. 

Whether it's a personal memory turned into a heartfelt video or a business using video to highlight its events and milestones, this method offers unparalleled engagement.

Why create videos from photos?

Creating videos from photos isn't just an artistic endeavor; it's a smart strategy for engagement. Videos made from photos help enhance storytelling by adding layers of sound, text, and movement. This approach can be particularly beneficial for those in education, where dynamic content can aid retention. Plus, personal projects like family celebrations become more memorable when presented in a video format. Whether it's for personal joy or professional goals, creating videos from photos is a versatile tool.

Tools and platforms for video creation

The market is rich with tools and platforms designed to turn photos into videos. Let's quickly explore some of them.

Adobe Express

Adobe Express is a handy tool with customizable video templates and royalty-free assets, making it well-suited for quick video projects. And it doesn't just stop at video creation - it enables collaborative editing and provides watermark-free downloads. You can start with something simple, like turning a photo album into a dynamic slideshow.

Video maker with music & photo by litter penguin

This tool stands out with its high-quality 4K export feature and animated stickers. Tailored for social media enthusiasts, it supports various video ratios, making it perfect for platforms like TikTok and Instagram. If you're looking to create high-quality content without fuss, it might be a good fit.

InVideo

InVideo comes with over 7,000 picture-to-video templates and a vast library of stock media, making it a strong choice for anyone wanting professional-looking content without hefty investment. It’s particularly beneficial for monetizable content, which is great if you're looking to boost brand engagement through videos.

Colossyan's unique offering

As part of the team at Colossyan, we bring something unique to the mix. Our platform allows you to create an ‘Instant Avatar’ from a simple selfie picture or video. 

This Instant Avatar technology can help you speak 100+ languages, and build personalized videos at scale in seconds.

Steps to create a video from photos using Colossyan’s Instant Avatars

Making a video with us is straightforward:

  1. Go into Colossyan Creator - You can create your avatar in the ‘Avatars’ tab, either on the home page or the editor.
  1. Record a short video - You can use your webcam, phone or camera — all you need is 20 seconds of footage. This can also be a photo.
  1. Record a short audio - You can upload a short MP3 file or record yourself speaking for a few minutes.
  1. Preview and add to scene - If you’re happy with the preview results, add your avatar to your scene and start creating your video.
  1. Generate your video - Continue to create your video, and when you’re happy, generate it to see the results.

Challenges and solutions

- Maintaining brand consistency can be a challenge. Our Brand Kits resolve this by ensuring styling remains consistent.

- Time-intensive video production is another hurdle. We help you leap over it with automated workflows and template-based editing.

Conclusion

Videos made from photos aren't merely for fun or nostalgia; they're effective tools for engaging audiences and telling stories. As you explore the features of Colossyan, you'll find ways to create professional, on-brand video content efficiently.

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Matt Bristow
Senior Performance Marketing Manager

Matt is a performance marketer obsessed with spreadsheets, retro technology and getting hopelessly lost in the great outdoors. When not writing and launching paid ads, he'll usually be running, hiking, coding or watching the same four Netflix shows on repeat.

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