Overview
Stellantis Financial Services provides specialized automotive financing and insurance services. As part of a global automotive group, they needed an efficient way to produce training and educational video content to keep their teams and customers informed.
Challenges
- Educating customers: Communicating complex financial products required clear, professional video content.
- Time constraints: Creating a short video took around 4 hours using traditional methods.
- Lack of flexibility: Any changes to existing videos required reshooting, adding further delays and costs.
Solution
Stellantis Financial Services adopted Colossyan’s text-to-video platform to streamline their content creation:
- Text-to-video: Scripts are converted into professional videos with AI avatars, eliminating the need for filming.
- Time savings: Production time dropped from 4 hours to just 1 hour per video.
- Flexible content updates: Updating a video is now as simple as editing the script — no reshoots required.
“We chose Colossyan because we were impressed by their attitude. We appreciate how they were keen to understand what we do and work together, and we believe that with their solution, they are building the future.”
— Steffen Hartung, Trainer & Business Coach
Results
- Faster production (75%): Video creation that previously took 4 hours now takes just 1 hour.
- Enhanced flexibility: Content can be updated instantly without scheduling reshoots or additional production.
- Cost savings (70%): Stellantis Financial Services significantly reduced their overall video production costs.
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