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If you’re exploring AI video creation tools in 2025, two names you’ve likely come across are HeyGen and Synthesia. Both platforms use AI avatars to help users create videos from text, but they serve slightly different needs – and come with different strengths and limitations.

Whether you’re in corporate training, marketing, or internal communications, it’s important to pick the tool that best fits your workflow, team size, and content goals. 

In this guide, we’ll offer a complete comparison of HeyGen vs. Synthesia, explore where they shine (and fall short), and introduce a better AI video generator alternative – Colossyan.

General overview of HeyGen vs. Synthesia

First thing’s first – here’s a brief overview of each tool. 

HeyGen overview 

HeyGen is an AI video creation platform that emphasizes fast content generation with talking avatars. It’s particularly popular among solo creators, influencers, and small teams who want to produce explainer videos, product showcases, or social media content quickly.

Originally launched in 2020 under the name Surreal, HeyGen’s main selling point is its realistic avatars, drag-and-drop editor, and voice cloning feature, which allows you to replicate your own voice for use in AI videos.

Synthesia overview

Synthesia has existed in the AI video creation space since 2017, with a focus on enterprise training, onboarding, and learning & development use cases. The platform allows users to generate videos with AI avatars by simply typing a script, supporting over 120 languages.

Synthesia stands out for its enterprise-grade security, template library, and multi-avatar scenes, which cater well to global organizations and structured learning programs.

Key differences between HeyGen and Synthesia 

HeyGen and Synthesia are both AI video generators that meet very similar customer needs, although their features satisfy slightly different use cases: 

HeyGen: 

• More avatar features: HeyGen offers custom video, photo, and generative avatars. Additionally, its motion controls, personalization features, and avatar interaction differ from that of Synthesia. 
• Focus on social media and advertising: Marketing videos and social media content stand out as more prominent use cases for HeyGen’s tool than Synthesia’s. 
• Unlimited video creation: All of HeyGen’s paid plans offer unlimited video generation – a stark contrast to Synthesia’s offerings. 

Synthesia: 

• More video templates: Synthesia offers more pre-built templates for training, sales, and marketing applications than HeyGen.
• Focus on enterprises: Synthesia has a much larger focus on enterprise features than HeyGen, including security and collaboration tools. 
• Video creation minutes vary by plan: Synthesia has strict video generation caps, only allowing for 10 minutes of video per month on its lowest paid plan. 

Why Colossyan is a better alternative 

Colossyan is a leading AI video generator that helps fill the feature and functionality gaps posed by HeyGen and Synthesia. With 200+ AI stock avatars, more than 600 multilingual voices, and an intuitive video editor that’s easy to use – Colossyan is a great alternative for creating videos. 

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Here’s how Colossyan stands apart: 

• Interactive video features: Unlike Synthesia and HeyGen, Colossyan offers interactive features like multiple-choice quizzes and branching scenarios – allowing you to create engaging content in minutes. 
• Custom instant avatars: Get creative with custom avatars for social media or other video projects. The best part? It takes less than 5 minutes to create your own avatar.
• Enterprise-level security and integration features: Colossyan is an enterprise-ready solution that’s SOC 2 and GDPR compliant. Plus, the tool offers SCORM export, allowing L&D teams to use Colossyan videos within their existing LMS. 
• API capabilities included in paid plans: Unlike HeyGen, which includes API access under a separate pricing model, Colossyan offers 360 API minutes per year under its Business plan. 

HeyGen: Features, use cases, pricing, pros and cons

HeyGen is a leading AI video platform that enables users to create videos using AI avatars – without the need for traditional filming equipment. Let’s take a closer look at its offerings.

Key features 

• Talking photo avatars
• Voice cloning & lip-syncing
• Custom avatar looks
• Translation to 100+ languages 

Main use cases 

• Social media content
• Influencer marketing
• Quick product explainers
• Personalized sales videos

HeyGen pricing 

• Creator plan ($29 per month): Unlimited videos up to 5 minutes, 1 custom avatar 
• Team plan ($39 per seat/month, 2-seat minimum): Unlimited videos up to 30 minutes
• Enterprise plan (Custom pricing): 4k video export, dedicated customer support 

Related: Colossyan vs. HeyGen

Pros 

Here’s a snapshot of the HeyGen pros, according to users on G2. 

Realistic photo avatars 

G2 users like the avatar creation options offered by HeyGen, which includes custom avatars created from a photo. 

“I like how fast I could upload a still photo and have it generate a custom avatar from just one still shot.” – IT user

Natural-looking AI actors

Online reviewers find HeyGen’s AI avatars to be realistic and natural looking. 

“I was impressed by the quality of the avatars and the lip-syncing, making the videos look very natural.” – Javier M. 

Cons

Now let’s take a look at the HeyGen cons reported on G2. 

Customer support challenges

Some online reviewers report a negative experience with HeyGen’s support team, often citing long response times and surface-level answers. 

“Awful experience with service if you have any issues. It's only by message and it can take them a day (or more) to get back to you with a superficial answer that does not help, then you have to send another message and hope you get an answer.” – Greta L.

Learning curve due to frequent updates

Although HeyGen boasts a clean interface, frequent feature releases can prevent users from mastering the platform and require ongoing upskilling. 

Additionally, HeyGen doesn’t offer collaboration features or the ability to add multiple avatars to a scene to simulate avatar conversations. 

“It's not easy to implement and to use: Frequent updates make it difficult to maintain automation processes. As an admin, I have to train others on how to use the platform, but the constant updates make this inefficient.” – Yuliya V. 

Synthesia: Features, use cases, pricing, pros and cons

Synthesia is an AI video generator that helps teams turn text into AI videos in minutes. The platform is aimed at training and business communication use cases. Let’s dive into its features and more.  

Key features 

• 140+ avatars
• Automatic translations
• Selfie avatars
• Pre-built templates

Main use cases 

• Employee onboarding
• Compliance training
• Corporate communications
• Multi-language training rollouts

Synthesia pricing 

• Starter plan ($29 per month): 10 minutes of video per month 
• Creator plan ($89 per month): 30 minutes of video per month 
• Enterprise plan (Custom pricing): Unlimited video minutes 

Related: Colossyan vs. Synthesia

Pros 

Here’s a recap of Synthesia’s pros, according to G2 reviews. 

User friendliness 

Online reviewers find Synthesia’s editing interface simple and easy to use for beginners. 

“I found the software platform intuitive to use, and the ability to go from absolute beginner to publishing my first video was relatively easy.” – Grant S. 

Good translation capabilities 

Synthesia’s translation feature is automatic, but users say the translations are accurate and reliable. 

“We've also found the language translation feature to be quite accurate when evaluated by native speakers.” – Food and beverage user

Cons

Now let’s examine what reviewers say Synthesia could improve upon. 

High cost 

Synthesia’s pricing structure imposes rigid video generation limits, which can be affordable for some teams. Those in need of unlimited video minutes will need to invest in a pricey enterprise license. 

“This lack of flexibility in pricing represents a significant issue, limiting scalability for companies like ours that need a moderate increase in resources without having to face such a disproportionate cost jump.” – Insurance user

Lengthy content review timelines 

While the editing process is easy with Synthesia, strict content moderation can flag a manual review process that takes longer than some users would like. 

“They say you can make videos in about 15 minutes but it also takes them 24 hours to manually review and approve each video you create.” – John G. 

Slow avatar creation

All leading AI video generators offer custom avatars, but reviewers say Synthesia’s feature can take awhile to spin up a final result. 

“The rendering of the personal avatar takes too long.” – Jeremy B. 

How Colossyan solves HeyGen vs. Synthesia limitations

HeyGen is great for teams looking to create a lot of video content at an affordable cost, while Synthesia is a good fit for larger enterprise organizations in need of robust security and support. 

But what if your team requires both? Enter Colossyan. 

Like Synthesia and HeyGen, Colossyan is an AI video generator that helps teams create professional-quality videos using AI avatars and text-to-speech voiceovers – no equipment needed. 

As we previously mentioned, Colossyan strikes the right balance between the HeyGen’s flexible approach for solo creators with Synthesia’s enterprise focus by offering unlimited video creation, as well as several features catered to large organizations –  like interactivity, video analytics, brand kits, and more. 

Colossyan also offers a free plan for those looking to experiment with AI video content. Check out how it works: 

Here’s a brief overview of what Colossyan has to offer: 

• Scenario avatars: Colossyan’s diverse library of 200+ avatars includes AI actors in industry-specific environments, like construction sites, offices, hospitals, and more – perfect for training videos. 
• Custom avatars and voice cloning: Create an AI avatar that both looks and sounds like you in less than five minutes with our instant avatar feature. 
• Interactivity: Add quizzes and branching scenarios to your videos for added engagement, and boost learning outcomes in the process. 
• Video analytics: Access insights into your viewer retention and quiz performance with our built-in analytics feature. 
• Document to video: Turn existing documents like PDFs or PPTs into an engaging video draft in less than a minute. 
• Auto translation to 100+ languages: Translate your videos for a global audience in just one click. 
• SCORM export: Add your Colossyan videos to your existing learning tech stack by exporting them with SCORM. 

Colossyan saves up to 80% of your budget and time 

Colossyan can be used for a range of use cases – whether that’s training, marketing, or sales enablement. 

By replacing manual video production with Colossyan, customers see a significant time and cost savings – while also improving the quality of their content in the process.

Don’t just take our word for it – here’s what Colossyan customers are saying about the tool: 

"Colossyan has transformed the way we approach training in the state. Our employees are happier, engagement is through the roof, and the cost savings are impressive. It's a game-changer."

– Derella Miller, Learning and Instructional Technology Manager at the State of New Mexico

"The AI technology they've built into their software is truly cutting-edge and has significantly improved our new hire training program productivity. The user interface is intuitive and user-friendly, making navigating through the various features easy."

– Franklina Tawiah, HR Project Manager at DSV

"Colossyan's AI technology and its translation capabilities have revolutionized our training processes, especially in a multi-lingual environment like ours." 

– Kristin Broadhead, Director of Learning and Development at Sonesta International Hotels

Takeaway

There you have it.

Both HeyGen and Synthesia are great tools with their own pros and cons. However, if you’re looking for a tool that combines the best aspects of each, you’ll want to consider Colossyan as a third option. 

Not only is Colossyan more affordable than Synthesia, but it also offers interactivity features that neither HeyGen nor Synthesia can match. 

Interested in trying Colossyan? Sign up for our free trial today or book a demo to learn more.

Modern buyers are more informed, more skeptical, and more independent than ever before. The days of relying solely on cold calls and generic sales scripts are gone. 

To stay competitive, sales professionals need access to the right sales enablement content – tailored assets that engage prospects, overcome objections, and close deals.

But sales enablement isn’t just about tools. It’s about strategy. It’s about creating relevant content that guides potential customers through the buyer’s journey while aligning your sales and marketing teams. 

From internal resources like training videos and battlecards to external assets like product demos and customer success stories, great sales enablement content can transform how your sales organization performs.

In this article, we’ll walk you through the most essential types of sales enablement content, offer best practices for building them, and show you how to create effective, high-impact videos at scale using Colossyan’s AI-powered video platform.

Let’s explore the types of sales enablement content that every team needs – and how to make them work for your business.

What is sales enablement content?

Sales enablement content is a strategic collection of resources designed to equip your sales team with the insights, messaging, and materials needed to move buyers through the sales process effectively. 

Whether it’s a product demo video, a competitive battlecard, or a case study, each piece of sales enablement content plays a role in supporting your sales reps as they engage with potential customers.

Effective sales enablement content bridges the gap between sales and marketing teams. It ensures your messaging is aligned, your sales reps are confident, and your buyer personas are being addressed with relevant content at each stage of the customer journey.

The best content strategies also take stock of existing content, identify gaps, and focus on developing new materials that meet both business goals and buyer expectations. From early awareness to final decision-making, the right sales enablement content can drive meaningful sales conversations and measurable revenue growth.

Internal sales enablement vs. external sales enablement content

There are two main categories of sales enablement content:

• Internal sales enablement content: Created to train, guide, and empower your sales reps. Examples include onboarding videos, sales scripts, sales playbooks, and objection handling resources.
• External sales enablement content: Designed for customer-facing use. These assets include product overviews, customer success stories, competitive comparisons, and tailored marketing content.

Why sales enablement content matters more than ever

With longer buying cycles, more stakeholders involved in decisions, and rising customer expectations, today’s sales environment is more complex than ever. That’s why great sales enablement content is not optional – it’s essential.

The right content empowers sales reps to:

• Navigate the sales process with confidence
• Personalize conversations based on buyer personas
• Deliver consistent messaging from pitch to close
• Leverage sales enablement tools that increase efficiency

At the same time, it ensures marketing teams are producing materials that support – not overwhelm – the sales organization. When marketing content is created with the sales team in mind, it becomes a powerful tool for relationship building, objection handling, and closing deals.

Sales enablement content also supports:

• Faster ramp-up times for new hires
• Stronger alignment between sales and marketing
• Improved customer satisfaction and retention
• Scalable sales effectiveness across global teams

And let’s not forget the role of data. A strong content strategy, powered by insights from your sales enablement platform, allows you to measure content performance and continuously refine your approach.

Bottom line: effective sales enablement content creates a better experience for both your sales professionals and your prospective customers – and it ultimately leads to better sales outcomes.

6 types of sales enablement content every team should use

When it comes to building an effective sales enablement strategy, it’s not just about creating content – it’s about creating the right content. To truly empower your sales team and drive results, you need to offer a mix of content formats that address different needs across the sales cycle.

Below are six essential types of sales enablement content, each with a unique purpose in supporting sales reps, engaging prospective customers, and improving sales productivity.

These content types can be created from scratch or repurposed from existing content with the right sales enablement tools. The key is to ensure each piece aligns with your overall sales strategy, speaks directly to buyer personas, and supports real-life sales conversations.

Let’s break them down.

1. Product demo videos

Product demo videos are often the first introduction prospective customers have to your product or service. These external sales enablement content assets show, rather than tell, what you offer – and they’re crucial to moving leads deeper into the buyer’s journey.

Why product demo videos work:

• Buyers want to explore solutions at their own pace. Product demos give them a clear, engaging way to visualize the value.
• They empower your customer facing teams to present a consistent, compelling message across every touchpoint.
• They reduce dependency on live walkthroughs, freeing up your sales reps for higher-value conversations.

Best practices:

• Keep videos short (ideally under 3 minutes) and highly focused on outcomes.
• Include visuals that address common pain points and key benefits.
• Tailor your demos to specific industries, buyer personas, or use cases for greater impact.

Product demos are a powerful example of effective sales enablement content. Not only do they spark interest, but they also set the tone for a more educated, engaged sales conversation.

Check out this interactive product demo of Colossyan that allows viewers to customize their video paths: 

Next up: how to help your team handle tough questions with confidence using objection-handling videos.

2. Objection handling videos

Objections are a natural part of the sales conversation – but how your sales reps respond can make or break the deal. 

Objection handling videos are internal sales enablement assets designed to prepare your team with smart, confident responses to the most common pushbacks.

Why they matter:

• They turn uncertainty into clarity during high-stakes sales calls.
• They reduce ramp-up time for new hires by providing real-world, scenario-based training.
• They support message consistency across your entire sales organization.

Use cases for objection handling videos:

• Price concerns: "Why is your product more expensive than Competitor X?"
• Timeline resistance: "We’re not ready to buy yet – maybe next quarter."
• Feature comparisons: "Your tool doesn’t offer [specific feature] like others do."

Best practices:

• Keep videos short and focused – 60 to 90 seconds per objection.
• Use real objections sourced from CRM notes, sales enablement reports, and call transcripts.
• Pair each objection with a compelling, empathetic response that positions your product or service as the solution.

These videos not only serve your internal sales enablement strategy but also double as content for effective sales enablement programs. When reps feel prepared, they lead with confidence – and confidence closes deals.

Check out this example created with Colossyan: 

3. Customer success stories

There’s nothing more powerful than proof. Customer success stories – especially in video form – bring authenticity to your sales enablement content strategy and help build trust with potential buyers.

Why they matter:

• They show how your product or service has helped real people achieve real results.
• They build credibility and demonstrate customer satisfaction.
• They create emotional connection by aligning with your target audience’s pain points.

What makes a great customer success story?

• A relatable challenge the customer faced
• A clear narrative of how your solution helped
• Quantifiable results (e.g., "increased sales by 40%," "cut support tickets in half")

These videos act as external sales enablement content that can be used across landing pages, nurture sequences, social media, and even sales presentations. They’re especially effective for later-stage leads comparing solutions.

Additionally, customer success stories empower customer support teams and sales professionals to share real-world proof during sales calls. They also help reinforce loyalty with existing customers who see their success reflected and celebrated.

Customer success stories are more than testimonials – they’re strategic sales enablement assets that influence decisions and deepen trust.

4. Onboarding & training videos

Getting new sales reps up to speed quickly – and keeping seasoned reps sharp – is a key part of any effective sales enablement strategy. That’s where onboarding and training videos come in.

Why they’re essential:

• They streamline the onboarding process, reducing the time it takes for new reps to become productive.
• They ensure consistent messaging, product knowledge, and process alignment across your entire sales enablement team.
• They support continuous improvement and reinforce core competencies throughout the sales cycle.

Also read: 10 Onboarding Tips for a Seamless New Hire Experience

Best practices for training and onboarding videos:

• Break up content into modules focused on key areas like product training, sales scripts, buyer personas, and objection handling.
• Make the videos engaging with real examples, animations, and visuals to aid retention.
• Pair with quizzes or interactive video elements to encourage active learning and measure comprehension.

Well-designed training videos don’t just help your sales team onboard – they improve long-term sales productivity and contribute to a more confident, aligned sales organization. And when updates are needed, video content is easy to revise and redistribute – especially when using a tool like Colossyan.

From onboarding new reps to reinforcing effective sales enablement practices, training content helps every team member show up prepared to win.

5. Competitive battlecard videos

In competitive markets, it’s not enough to simply highlight your product’s strengths – you also need to help your sales reps clearly articulate what sets your solution apart. That’s where competitive battlecard videos come in.

Why they matter:

• They prepare reps to confidently speak to differentiators in live sales calls.
• They provide consistent, easy-to-reference messaging about competitors.
• They reduce hesitation and empower reps to address head-to-head comparisons with clarity.

How to use them:

• Integrate battlecard videos into your internal sales enablement content library
• Create short segments for each major competitor, focusing on value-based positioning
• Align each video to a specific buyer persona or industry segment

Battlecard videos are a powerful example of effective sales enablement content. When combined with other sales enablement tools – like one-pagers, sales scripts, and product demos – they create a more complete and confident sales strategy.

6. Sales playbooks and scripts

Great sales enablement content is only as powerful as your team’s ability to use it. That’s where sales playbooks and scripts come in. 

These foundational documents are part of a well-rounded sales enablement process and serve as guides for your sales professionals to follow throughout the sales cycle, ensuring all reps have the tools to deliver consistent messaging at every stage of the sales process. 

Why they’re critical:

• They create alignment between marketing teams and sales professionals by codifying best practices and positioning.
• They ensure your sales reps stay consistent with brand voice and value messaging.
• They empower even new reps to speak confidently and professionally with prospective customers.

What your playbooks and scripts should include:

• Step-by-step messaging frameworks for each stage of the sales cycle
• Tailored talk tracks and templates based on buyer personas and pain points
• Embedded links to external and internal sales enablement content, including videos, case studies, and objection-handling scripts

Sales playbooks are a cornerstone of effective sales enablement content. When kept updated and integrated into your content strategy, they help boost sales productivity, reduce onboarding time, and ensure that every conversation moves the buyer forward with intention.

By investing in clear, practical playbooks, your sales organization will be better equipped to navigate objections, personalize pitches, and increase close rates – while keeping your messaging consistent across all sales and marketing teams.

Pro tip: When creating scripts for your sales enablement videos, simulating realistic customer interactions is the way to go. With Colossyan, you can add branching scenarios to your videos, AI avatar roleplays, and multiple-choice quizzes to help involve your audience in the material. 

How to create effective sales enablement content with Colossyan

Creating great sales enablement content doesn’t need to be time-consuming or expensive. With Colossyan’s AI video generator, your sales enablement team can produce professional, scalable videos in minutes – no filming, editing, or production crew required.

Whether you’re working on internal sales enablement content like onboarding and objection-handling videos, or external sales enablement content such as product demos and customer success stories, Colossyan makes it easy to bring your content strategy to life.

Colossyan enables sales and marketing teams to:

• Create sales enablement content at scale using AI avatars 
• Translate sales enablement content to 100+ languages to support global team needs
• Personalize videos for different buyer personas and sales stages in seconds
• Embed quizzes, branching, and interactivity to boost engagement and sales readiness
• Turn existing documents into compelling video assets without starting from scratch

As a flexible sales enablement video platform, Colossyan supports both internal training and external prospect engagement. It’s a must-have tool for marketing teams, sales leaders, and anyone responsible for delivering effective sales enablement content that drives results.

If your goal is to empower your sales team, boost sales productivity, and improve customer engagement, Colossyan can help you get there – faster and smarter.

Generate a free AI video today or book a demo to learn more. 

Final thoughts: Turning content into sales results

Sales enablement content isn’t just a buzzword – it’s a critical engine that powers sales outcomes. When done right, it becomes the connective tissue between marketing and sales teams, helping sales professionals guide potential customers through a seamless buyer’s journey.

By investing in effective sales enablement content – whether that’s internal sales training videos, external case studies, or personalized product demos – you’re not just creating materials; you’re shaping conversations, building trust, and driving revenue.

To recap, here’s what every sales enablement strategy should include:

• A content strategy mapped to buyer personas and the full customer journey
• A balance of internal and external sales enablement content
• Sales enablement tools that streamline content delivery and usage
• Regular updates to ensure relevance and alignment with the sales cycle

As your sales efforts evolve, so should your enablement materials. With the right platform – like Colossyan – you can future-proof your sales enablement process by quickly adapting, creating, and distributing high-quality content that speaks directly to your audience.

Empowering your team with great sales enablement content isn’t just a strategy – it’s a competitive advantage.

Ready to turn your existing content into engaging, scalable video that drives results? Start creating engaging and interactive videos with Colossyan today.

You might be surprised to learn that 52% of new hires feel undertrained even after undergoing their company’s onboarding process – with 66% of small company employees and 63% of remote workers reportedly feeling undertrained. 

This is because many organizations treat onboarding as an obligation, rather than as an  opportunity to lay the foundation for a longstanding positive employee experience. 

Simply put, your onboarding process is the first impression your company makes on a new hire, and it sets the tone for everything else that follows. 

So, whether you’re onboarding employees in person or onboarding remote employees across various time zones, one thing always remains the same: the quality of your employee onboarding process can either build excitement and loyalty or lead to confusion and disengagement. 

For HR professionals, creating a thoughtful, engaging onboarding process is a core driver of employee satisfaction, long-term productivity, and overall retention rates within your company. 

In this blog, we’ll take a closer look at what makes for an effective employee onboarding process. Then, we'll walk through 10 actionable tips that will help you create a seamless, memorable experience for each new person joining your team. 

What makes for a positive onboarding experience?

When it comes to onboarding a new employee ahead of their first day, there are a few things that will help your business prepare new hires for their job responsibilities and the organization’s culture. 

Clear communication of training schedule 

According to a recent survey, 32% of new hires found their onboarding program confusing. 

One of the easiest ways to cut out confusion is by creating a detailed, clearly outlined training schedule for the new hires to follow to help them feel organized, prepared, and confident from day one. 

When employees know what to expect – such as key training sessions, deadlines, and milestones – they can manage their time effectively while still maintaining a clear understanding of what lies ahead. 

A well-structured schedule eliminates uncertainty and prevents information overload, ensuring that training is delivered in manageable steps rather than a flood of disjointed materials. 

Engaging training materials 

Think back to the last time you onboarded with a new company – it was likely a process filled with dozens of documents for you to read through. 

But let’s face it, text-heavy documentation is no way to capture attention, improve knowledge retention, and make learning more enjoyable for new employees. In fact, traditional onboarding methods – like dense handbooks and lengthy presentations – can overwhelm new hires, leading to disengagement and slower adaptation. 

Video is a great tool to create training content that’s immersive, allowing employees to stay actively involved. Not to mention, visual and interactive content enhances comprehension, which is a great way to ensure employees have what they need to hit the ground running faster. 

Pro tip: Creating onboarding videos doesn’t have to be an expensive or long process. Check out Colossyan’s AI video platform for a way to create professional-quality videos without any cameras or equipment. 

Plus, you can create videos with branching scenarios, allowing you to create onboarding videos that are personalized to a specific department or team.  

Integration of company culture, values, and mission

In order to help new employees understand the bigger picture and align with the organization's purpose from day one, it’s important to keep your company culture, values, and mission at the center of your onboarding process. 

When it comes to company culture, having a clear understanding of how things work  – how teams communicate, what success looks like, and how decisions are made – new hires are better equipped to contribute meaningfully. 

This alignment fosters a stronger sense of belonging and ensures that new hires are not just learning their job responsibilities but also becoming active contributors to the company’s overall success.

Strong manager and peer support 

Humans thrive on connection – and so do new team members. 

Any great onboarding experience creates early moments of social interaction, whether that’s a buddy program, informal video calls with co-workers, or brief check-ins with a manager. When new employees feel seen, supported, and connected, everything else becomes more manageable.

10 tips for onboarding new employees

Now that we’ve explored how communication, the quality of your training materials, and peer support can contribute to an excellent onboarding experience, let’s dive into 10 onboarding tips for crafting a stellar onboarding process for new employees. 

1. Start onboarding before the first day

Onboarding shouldn’t start on an employee’s first day – it should begin the moment they accept the job offer. Send a warm welcome email, offer access to the employee handbook, or even ship some company swag as part of the pre-onboarding process. 

This approach helps new hires feel prepared, valued, and excited before they step into their new role. A seamless pre-boarding experience reduces first-day stress and allows employees to start contributing sooner.

2. Provide a clear job description

Unclear job expectations can lead to confusion, frustration, and disengagement. A well-defined job description ensures that new hires fully understand their responsibilities, priorities, and how their role fits into the bigger picture. 

By providing a clear job description during the onboarding process, you can ensure every new hire is approaching the onboarding process with a clear understanding of how they’ll need to apply what they’re learning to their new role. 

3. Craft a 30-60-90 day plan

Most onboarding processes are solely centered around learning the ins and outs of a new company. Providing new hires with a clear 30-60-90 day plan is a great way to convey expectations related to transitioning from learning to contributing. 

The first 30 days should focus on understanding the company, tools, and role expectations. By 60 days, employees should be working more independently, engaging in projects, and receiving regular feedback. By 90 days, they should feel fully integrated and ready to take ownership of their responsibilities. 

A solid 30-60-90 plan should be specific regarding which projects and tasks you expect your new employee to take on every step of the way to eliminate confusion and reduce overwhelm. 

4. Establish performance metrics and expectations 

New hires need to know how success will be measured in their role in order to successfully deliver. 

Clearly defining key performance indicators (KPIs), expected outcomes, and review timelines ensures transparency and alignment. This process works best when it’s collaborative – for example – asking for employee input on the KPIs and OKRs they’re going to be held to. 

5. Encourage collaboration across departments 

Onboarding shouldn’t happen in a silo – new hires benefit from interacting with teams beyond their immediate department. 

Cross-functional introductions, shadowing sessions, and collaborative projects can provide broader insights into how the company operates and how different teams contribute to shared goals. 

Encouraging interdepartmental communication early on fosters stronger relationships, breaks down silos, and helps new employees feel like an integrated part of the organization. The more connected a new hire feels, the more likely they are to stay engaged and invested.

Also read: Internal Communications Videos: Benefits, Tips, Best Uses

6. Leverage AI video for a memorable and engaging experience 

Traditional onboarding often involves lengthy, text-heavy materials that can be overwhelming and hard to retain. Video-based onboarding can present information in bite-sized, visually compelling formats that improve knowledge retention and allow employees to learn at their own pace.

But the reality is, creating a traditional welcome video requires too much of a manager’s time. That’s where an AI video tool comes in. 

Colossyan is an AI video platform that uses AI avatars and text-to-speech voiceovers to bring your videos to life in minutes – no cameras or microphones required. 

This allows you to create engaging videos to add to your employee onboarding, which your employees can refer back to at their convenience. Plus, with interactive video features like multiple-choice quizzes, you can check their understanding along the way. 

Here’s how Colossyan works: 

Curious to try it for yourself? Generate a free video today – completely risk free. 

7. Assign an onboarding buddy for support

Entering a new work environment can be overwhelming for new employees. One of the best ways to ease the transition is by assigning an onboarding buddy. 

An onboarding buddy serves as a go-to person for questions, guidance, and informal conversations that might not require a manager’s input. 

Regular check-ins with a buddy can improve an new employee’s onboarding experience by ensuring they feel supported in both their professional and social integration with the company – and potentially reducing turnover in the process. 

8. Don’t forget about teambuilding activities 

Beyond formal training, team-building activities help new hires feel more comfortable and connected. 

Host casual team lunches, welcome meetings, or virtual coffee chats. For remote employees, schedule informal video calls to meet other employees and learn about their work. 

Investing in early team bonding makes a significant difference in how quickly new hires settle into their roles. Plus, these early bonds often turn into the trust that fuels great teamwork.

9. Collect feedback along the way 

A strong onboarding process is a two-way street – it’s just as important to listen to new hires as it is to train them. 

Regularly checking in and collecting thoughtful feedback on their experience can make new employees feel heard, in addition to highlighting gaps in the process and revealing opportunities for improvement. 

Asking questions like: “What helped you most?” or “What felt unclear?” can provide insight into what needs more clarification and help you refine your employee onboarding programs in the future. 

10. Re-onboard if needed 

Many direct managers tend to think of employee onboarding as one and done. In reality, onboarding is an ongoing process that’s especially useful for those transitioning into new roles, returning from extended leave, or adapting to major company changes. 

A quarterly refresher on company updates, policies, and business pritoties can help employees stay engaged and aligned with business goals. Regular re-onboarding also ensures that long-term employees continue to grow within the company, rather than feeling disconnected or left behind.

Long-term investments in onboarding lead to happy employees – and better business outcomes.

Takeaway

At its core, successful onboarding is all about helping people feel confident, connected, and transparent about their roles. 

The tools you use may evolve, but the mission stays the same: to build trust, reduce friction, and make space for your hires to do their best work. 

One of the easiest ways to create an onboarding experience your new employees will actually enjoy? With an AI tool like Colossyan.  

With Colossyan, HR professionals can deliver high-quality, personalized employee onboarding at scale in minutes. Book a demo to learn how our platform can suit your needs, or try it for free.

Engaging educational videos can make all the difference in improving employee training, knowledge retention, and overall productivity. 

With the right educational video content, learning becomes more dynamic, accessible, and impactful – helping teams absorb information faster and apply it more effectively.

The problem? Creating educational content in-house can be time consuming, and your team may not have the skills or resources to create lengthy eLearning videos using traditional methods. 

To help you find the best solution, we’ve curated a list of top educational video production companies known for delivering high-quality, engaging content. 

Whether you're looking for animated explainers, eLearning modules, or AI-powered video solutions, these providers can help you create training materials that truly resonate.

Let’s dig in. 

1. Colossyan

If you’re looking to create engaging and interactive videos quickly and without breaking the bank, then AI video is for you. 

Colossyan is an AI video platform that helps you turn text into professional-quality videos in minutes – no cameras, equipment, or actors required. Instead, Colossyan relies on AI avatars and text-to-speech voiceovers to bring your video ideas to life. 

Colossyan is not your typical education video production company. Instead, it’s a software tool that enables anyone to create professional videos straight from their web browser. The tool is user friendly, and doesn’t require any video editing experience. Not only does this cut your expected educational video production time from weeks to minutes, but it also is far more cost effective than traditional production companies. 

And with the ability to add interactive video elements like multiple-choice quizzes and branching scenarios by simply dragging and dropping them into the video editor, Colossyan is well equipped to meet your training and education needs. 

Colossyan’s key benefits

• AI avatars: Choose from Colossyan’s diverse library of realistic, human-like AI avatars.
• Interactivity: Add branching scenarios and quizzes to your educational videos to better immerse and engage viewers. 
• Automatic translation: Outfit your educational videos for a global audience with one-click multilingual translation to 100+ languages.
• Document to video: Allow Colossyan to automatically transform your PDFs, PPT, DOC, or TXT files into a polished video draft to speed up your educational video production. 

Colossyan pricing

Colossyan offers several different pricing plans to fit the needs of teams of all sizes:  

• Free plan: 3 minutes of video, access to 20+ AI avatars, 1 free custom avatar
• Starter plan ($19 per month): 15 minutes of video per month, 1 editor, 100+ AI avatars
• Business plan ($70 per month): Unlimited minutes of video, add on up to 3 editors, 170+ AI avatars
• Enterprise plan (Custom pricing): Interactive videos, video analytics, SCORM export, 24/7 support

2. NextDay Animations

NextDay Animations earns a spot on our list of top educational video production companies for its ease of use and fast turnaround times. While it’s not as quick as Colossyan, it can deliver high-quality animated educational videos in as little as three days – making it a great option for teams on tight deadlines.

The company’s production team takes the time to understand your industry and learning objectives, ensuring that the final product aligns with your educational needs. Their animated videos feature dynamic visuals and engaging storytelling, designed to inspire action and enhance knowledge retention.

For organizations looking for a cost-effective way to produce educational content, animation is an excellent choice. Animated explainer videos simplify complex topics, making it easier to communicate key messages and improve learner engagement.

Key benefits

• Affordable, high-quality educational videos with interactive elements to clarify complex concepts.
• Simplified yet engaging animated educational videos that effectively convey key messages to your target audience.
• Fast turnaround – receive professionally crafted educational videos in as little as three days.

Pricing 

You’ll need to contact NextDay Animations for pricing details. However, the production company’s website lists video length, timeline, style, and video quantity as the factors impacting pricing. 

3. Kaltura

Kaltura is a comprehensive video platform designed to enhance digital engagement and drive growth in education and training. It enables organizations to create and manage educational videos, webinars, virtual events, and more, all tailored to their specific needs. 

With features like automated webinar-to-landing-page conversion, Kaltura streamlines content distribution across multiple platforms. Essentially, Kaltura combines the capabilities of an on-demand video platform, video management software, and virtual classroom. 

Its video portal supports custom training videos, enabling scalable branding and seamless collaboration. Organizations can create branded educational videos with interactive video elements to enhance learning experiences. Real-time engagement features help simplify complex concepts, making instructional videos more effective in improving learning outcomes.

Key benefits

• Easily turn complex information into engaging video content yourself, without needing to turn to external resources for support. 
• Customize the eLearning platform’s capabilities based on your team’s unique individual needs, whether for internal collaboration or creating interactive educational videos. 
• Create high-quality branded video content designed around your company’s message that drives your growth goals.

Pricing

Kaltura’s virtual classroom packages start at $19 per month for a standard plan including up to 10 hours of cloud recording, and up to 10 participants per session. The pro plan offers 25 hours of cloud recording for $45 per month, billed annually. 

However, for other services – like meetings, video management, and town halls – you’ll need to purchase separate add-ons, which require a quote from their sales team. 

4. Imagination Creations

Imagination Creations is an educational video production company based in New York City, specializing in high-quality animated explainer videos, educational video production, and training content tailored to diverse learning styles, with a strong emphasis on visual engagement. 

Their expertise spans everything from product tutorials to in-depth skill training, making complex concepts accessible and engaging.

As a full-service eLearning production company, Imagination Creations manages the entire video creation process – from pre-production to post-production – ensuring professional, high-impact content. Their adaptive approach allows them to create customized video solutions for any industry, delivering compelling educational experiences that resonate with audiences.

Key benefits

• Create visually engaging and targeted educational content tailored to your needs.
• End-to-end video production support, guaranteeing a polished and professional final product.
• Industry-specific educational videos with e-learning course capabilities for more in-depth training.

Pricing

Imagination Creations doesn’t publish its pricing online – you’ll need to inquire for pricing. Your educational video production cost will likely depend on the video quality, length, and production timeline. 

5. Cedar Creative

Cedar Creative is a cinematic educational video production company specializing in high-quality, story-driven content. Using state-of-the-art cameras, cutting-edge technology, and advanced editing techniques, they create visually stunning and impactful videos that bring your vision to life.

Unlike traditional educational video production services, Cedar Creative focuses on storytelling to craft compelling narratives, making each project feel like a professional film. 

Their approach transforms educational content into an immersive experience, ensuring memorable and engaging learning materials.

Key benefits

• Experience cinematic-quality educational videos that deliver powerful messages in a short format.
• Engage your audience with visually striking, high-impact videos that feel like professional film productions.
• Tell your brand’s story through educational content, whether in short-form explainer videos or long-form campaign-driven narratives.

Pricing 

Like many other educational video production companies, you’ll need to contact Cedar Creative for pricing. 

6. Epipheo

Epipheo is an educational video production company that creates compelling animated videos to engage your audience and bring your brand’s message to life. 

The production company’s expertise lies in transforming complex topics into clear, engaging, and easy-to-understand content, helping businesses boost engagement, increase conversions, and build trust with their audience.

From animated explainer videos to live-action eLearning content, Epipheo tailors each production to match your brand’s unique style and storytelling needs. Their videos not only inform but also captivate, making your message more memorable and impactful.

Related: The 10 Best Training Video Production Companies

Key benefits

• Focus on audience engagement and connection through clear, impactful storytelling.
• eLearning content that blends animation and live-action for maximum engagement and retention.
• Full-service video production aligned with your brand’s vision, delivering seamless and professional results.

Pricing 

To receive a cost estimate for your educational video project, you’ll need to request a quote from Epipheo’s website. 

7. Explainly

Explainly is an animated video production company specializing in custom videos designed to connect with your target audience. 

Trusted by nonprofits, startups, and industry leaders, Explainly combines strategic storytelling with instructional design to craft engaging and informative content. They collaborate closely with clients to understand their unique challenges and opportunities, ensuring each video is tailored to their specific goals.

With a full-service approach, Explainly handles everything from research and strategy to scriptwriting and visuals, bringing your vision to life through compelling educational videos and video courses. Their hands-on process makes it easy to scale your business with high-quality, impactful content.

Key benefits

• A dedicated educational video production company specializing in 2D animation, 3D animation, and live action content. 
• Engaging educational videos that capture attention while delivering clear, effective messaging.
• End-to-end production services, from concept to final delivery.

Pricing

You’ll need to request a quote from Explainly to learn more about pricing. 

Which option is best for you?

There are many great educational video production services available out there. 

To determine which is right for your needs, you’ll want to consider your budget, turnaround time, and the objective of your educational videos.

If you need professionally produced live-action videos and have a large budget, then many of the tools on this list will fit the bill. However, if you’re looking to produce high-quality educational videos very quickly and cost-effectively, then the best solution to check out is Colossyan. 

Colossyan’s AI video platform is easy to use and highly customizable, allowing you to create stunning content that impresses audiences while improving learning outcomes. 

After all, there’s a reason why industry leaders like Paramount, Novartis, Continental, and more use Colossyan to create videos while saving up to 80% of their time and budget. 

Curious to try it for yourself? Generate a free video today or book a demo with our team to learn more.

Colossyan’s growth and adoption within the digital learning space has earned it a spot on the 2025 Fosway 9-Grid™ as a Potential Performer.

Fosway’s 9-Grid™ is a well-known market analysis framework that assesses digital learning providers based on their performance, potential, presence, total cost of ownership, and trajectory.

Colossyan’s inclusion on the 2025 Fosway 9-Grid™ is a testament to the AI video platform’s recent traction within the synthetic media space, and Colossyan’s lower band TCO speaks to the software’s accessibility.

"This recognition marks a significant milestone in our journey, reinforcing our commitment to revolutionizing digital learning. Being included in the 2025 Fosway 9-Grid™ not only validates the dedication and innovation of our team but also highlights the impact Colossyan is making in the industry,” said Dominik Mate Kovacs, CEO and founder of Colossyan. “We have worked tirelessly to develop an AI-powered learning solution that enhances knowledge transfer, improves engagement, and makes training more efficient. This is just the beginning of what’s possible for Colossyan.”

“In a fast-paced world with a time-poor workforce, effective engagement with learners on a timely basis is critical,” said David Wilson, CEO and founder of Fosway Group. “Colossyan’s AI-based tools to help customers rapidly create high-quality video learning, making them an important addition to the 9-Grid™ for Digital Learning this year as a Potential Performer.”

Colossyan has launched several features in the past year that make it the top-choice AI video platform for digital learning teams, including branching scenarios, multiple-choice quizzes, and scenario avatars for scenario-based training.

About the Fosway 9-Grid

Fosway Group is Europe's #1 HR industry analyst. The Fosway 9-Grid provides a unique assessment of the principal learning and talent supply options available to organisations in EMEA. The analysis is based on extensive independent research and insights from Fosway's Corporate Research Network of over 250 organisations, including BP, HSBC, PwC, RBS, Sanofi, Shell, and Vodafone.

Visit the Fosway website at www.fosway.com for more information on Fosway Group's research and services.

About Colossyan

‍Colossyan is the leading AI video platform that helps teams create engaging and interactive content from text. By automating the video production process with AI avatars, text-to-speech voiceovers, and automatic translations, Colossyan allows teams to create high-quality videos at a fraction of the cost and time required of traditional video creation.

Nearly 1 million videos have been created using Colossyan, and the platform is used by industry leaders across the globe, including Novartis, Paramount, Continental, and more. Visit www.colossyan.com to learn more.

Traditional corporate training typically relies on lectures, slides, and static videos – in other words – passive content that fails to engage employees or drive real behavior change. 

As companies seek more effective ways to upskill their workforce, scenario-based training is emerging as a game-changer. This interactive approach places employees in real-world situations where they must make decisions, solve problems, and experience the consequences of their choices – just like they would on the job. 

By shifting from passive content consumption to active learning, scenario-based training enhances knowledge retention, analytical thinking, and engagement.

But what makes this approach so effective? And how can organizations leverage AI-powered video tools to create impactful, scalable scenario-based training? 

In this blog, we’ll explore the key benefits of scenario-based learning, break down how to create engaging training scenarios, and highlight how interactive AI video features can make it easy to develop immersive learning experiences. Let’s dive in.

What is scenario-based training? 

Scenario-based training is a learning method that immerses employees in realistic, interactive situations where they must make decisions and solve problems as they would in their actual roles. 

This prompts learners to engage with real-world challenges, receive immediate feedback, and see the consequences of their choices unfold, which enhances knowledge retention and critical thinking. 

The scenario-based learning approach is particularly effective for corporate training because it allows employees to practice skills in a risk-free environment, whether it’s handling customer interactions, navigating compliance issues, or improving leadership abilities. 

By simulating workplace scenarios, organizations can create engaging, practical, and results-driven training experiences that better prepare employees for on-the-job challenges.

Key benefits of scenario-based training 

Scenario-based learning has numerous benefits – here are four key advantages you’ll want to consider when deciding if it's worth implementing. 

Improves knowledge retention

One of the biggest challenges in corporate training is ensuring that employees retain what they learn. Fortunately, scenario-based training videos actively engage employees, making the learning experience more memorable and preventing passive information consumption. 

The popular L&D framework known as the 70-20-10 model suggests that 70% of learning happens through experience, 20% from social interactions, and 10% from formal education.

Scenario-based training falls into the experiential learning category, as it allows employees to actively engage in realistic situations rather than passively absorbing information. 

By immersing learners in decision-driven scenarios, they practice applying knowledge in a safe, interactive environment, reinforcing key concepts through experience. This hands-on approach significantly boosts knowledge retention, as employees are more likely to remember and apply what they’ve learned when they encounter similar situations in their actual roles.

Encourages critical thinking and problem solving 

Traditional training often provides theoretical knowledge without showing employees how to apply it. 

Scenario-based training, on the other hand, places learners in interactive, decision-driven scenarios where they evaluate options and make choices.

This teaches analytical thinking and problem-solving skills by allowing employees to analyze situations and predict outcomes – ultimately making them better equipped to navigate complex, high-stakes situations like handling a difficult client or making ethical decisions about compliance. 

Boosts learner engagement and motivation 

Engagement is key to effective training, and scenario-based learning keeps employees actively involved with realistic storytelling that helps employees understand how the training is relevant to their jobs. 

Interactive elements like branching scenarios also help keep employees engaged, as they get to watch their choices unfold as part of the training, which keeps them motivated to continue. 

In fact, a recent study found that average student engagement and satisfaction scores were around 90% when scenario-based learning was used – a particularly high score for training engagement. 

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Allows for safe mistakes and immediate feedback 

One of the biggest advantages of scenario-based learning is that it provides a safe space to fail and learn. 

Scenario-based learning allows employees to make mistakes without real-world consequences, allowing them to refine their skills before applying them on the job. Plus, immediate feedback guides learners toward the correct actions, reinforcing learning through trial and error.

This approach is especially beneficial for high-stakes industries like healthcare, finance, and compliance, where errors can be costly. 

How to create effective scenario-based training videos in 5 steps

Believe it or not, creating scenario-based learning videos doesn’t have to be costly or time consuming. 

In fact, AI video tools like Colossyan help make the video creation process simple and effective. Keep reading to learn more. 

Step 1: Define your learning objectives 

Before creating a scenario-based training video, clearly define what you want employees to learn. In other words, are you trying to teach them how to handle sales objections effectively, or improve their sales pitch instead? 

The learning objective you land on will impact the decisions they should practice making, such as practicing how to respond to an unhappy client. 

As part of this step, you may also want to consider how success will be measured once they’ve completed this training. For example, will you look for improved customer satisfaction scores to see if your training paid off? 

Regardless of the learning objective you’re targeting, remember that a well-defined objective ensures that the scenario is focused, relevant, and outcome-driven.

Step 2: Develop realistic scenarios 

Now that you have a learning objective, it’s time to brainstorm realistic scenarios that will help your learners understand that objective.

Effective scenarios should be relatable, contextual, and decision-driven – meaning they’re based on actual challenges employees face in their roles, are set in workplace environments employees recognize, and include multiple response options that affect the outcome. 

Here are a few scenario examples you may want to include in different types of training videos: 

• Customer service training: A retail employee must handle a frustrated customer who wants a refund. Their response determines if the customer leaves satisfied or escalates the complaint.
• Sales training: A rep is negotiating with a potential client. They must decide whether to push for a discount or highlight long-term value, affecting the deal's success.
• Compliance training: An employee witnesses a colleague violating company policy. They must choose whether to report it immediately or discuss it privately first, leading to different consequences.

Also read: How to Write a Standout Video Script in 7 Simple Steps

Step 3: Incorporate decision points 

Scenario-based training is most effective when learners are actively making choices rather than just watching a video.

Branching scenarios are a great way to integrate this decisionmaking within your training videos, prompting learners to make different decisions that lead to different outcomes. 

Branching scenarios are also highly effective because they provide instant feedback, making it easier for learners to understand the impact of their choices. You’ll also want to keep your scenarios realistic but challenging, forcing learners to practice critical thinking. 

Check out this example of a scenario-based soft skills training video that uses branching: 

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This video was created with Colossyan, an AI video generator that makes it easy to turn text to speech with AI avatars. Colossyan offers several interactive features, like branching scenarios and video analytics, that you can add to your videos, allowing you to create an interactive video in minutes. 

Related: 5 Great Interactive Video Examples & How to Create Your Own

Step 4: Bring your video to life 

Although creating scenario-based learning videos the traditional way – with camera crews and expensive equipment – is possible, this route requires an extensive investment of time and costs. 

Instead, with Colossyan, you can bring these scenario-based training videos to life in minutes without the need to manually film anything. 

Colossyan uses AI avatars and text-to-speech voiceovers to bring your videos to life in an engaging way. With drag-and-drop features like branching scenarios and multiple-choice quizzes – you don’t need advanced editing skills to create professional content.

The best part? Colossyan is easy to use and beginner friendly, meaning you can create videos yourself, without the help of a specialized editor. Anyone can create professional videos in minutes. 

Step 5: Implement and gather feedback 

Once you’ve set your scenario-based training video live, you’ll want to monitor the performance of your content to ensure you’ve included the right scenarios that best support your learning objectives. 

It’s entirely possible that your videos will require one or two revisions to get everything right for optimal performance results. 

This step should also include gathering learner feedback on the scenarios, checking your video analytics to understand quiz scores and average engagement time, and monitoring how the training is translating to real-world performance changes. 

Meet scenario avatars: Your tool for more realistic learning content

There’s no doubt that scenario-based learning videos are a great way to engage audiences. The problem? It can be difficult to create realistic scenario-based learning videos at an affordable cost. 

This is where Colossyan comes in. Not only does Colossyan’s AI video platform allow you to create professional-quality videos without the need for cameras or equipment, but the platform’s Scenario Avatars allow you to create hyperrealistic training scenarios using AI presenters.

Scenario avatars are a type of AI avatar that’s designed to appear in training videos within realistic and contextually appropriate environments. This includes specific real-world settings – such as factory floors, office spaces, hospital rooms, or retail environments. 

When used in training videos, these scenario avatars can help learners better connect the training material to their actual work settings, making it easier to retain information on proper safety protocols, customer interactions, and more. 

Unlike traditional AI avatars that traditionally appear in generic or plain backgrounds, scenario avatars are rendered with realistic backgrounds, making them more dynamic and engaging. 

Check out this training video that uses a scenario avatar in a construction setting to conduct a health and safety knowledge check: 

Use cases for scenario avatars

Scenario avatars pave the way for contextual learning, making them useful across several different industries and use cases. 

Here are some examples of video types you may want to use scenario avatars for:

Safety and compliance videos 

Safety guidance that’s shared via written materials can be difficult to distribute, boring, and tricky to update. 

Instead, when you create safety and compliance videos using scenario avatars, you’re able to share this information in a setting that’s relevant and recognizable for your audience. You can even embed multiple choice questions within your AI videos to ensure viewer engagement. 

And whenever it comes time to update your safety protocols, you can simply update your AI video script and regenerate your video. No need to refilm anything or record a new voiceover – your AI avatars will do all the work. 

Corporate office training 

Scenario avatars are also helpful for corporate training, as having realistic and natural-looking avatar backgrounds helps content resonate in a more personal way. 

Office-based scenario avatars can be used for leadership development training, education on your organization’s policies and procedures, or even internal company announcements. 

Healthcare and medical training  

There are so many different areas of healthcare that require frequently updated training. 

With scenario avatars, your AI actor will already be in the right type of healthcare setting for your needs – no need to hire actors and find a location to shoot. Simply select a scenario avatar in the right setting, enter your script, and generate your video. 

Create your first scenario-based video for free

The easiest way to create videos featuring scenario avatars is with a text-to-speech AI video solution like Colossyan. 

Here’s how it works: 

Colossyan’s branching scenarios feature helps make your scenario-based learning feel more immersive, and scenario avatars can help take your video’s realism to a whole new level. 

Not to mention, you can automatically translate your videos into 100+ languages with Colossyan, making it easy to scale your scenario-based content for a global audience. 

Why wait? Book a demo to learn more about Colossyan, or try it risk-free today.

AI is reshaping how we all work, learn, and connect. Its potential is immense, but success depends on how we use it to genuinely benefit people. For me, the focus is clear, AI in learning and development must strengthen human connection, not replace it.

Having worked in L&D for over two decades, I’ve seen firsthand how technology can enhance learning when it’s designed to support and not replace human interactions. AI now offers me exciting tools, but I’m always intentional about how I use them to build trust and engagement. 

Here, I’ll share how I think AI can improve learning, where it might fall short, and the principles to follow to help keep the human element strong.

The Role of Ethics in AI-Driven Learning

Firstly, I believe AI in learning needs to be transparent. Learners need to understand when and how AI is being used and why it’s valuable. I usually indicate when I’ve used AI-generated content, this helps build trust, because if AI makes a learning experience feel impersonal, you’ve missed the mark.

When the AI tools we use serve learners authentically we earn and maintain this trust. Then, by refining the AI-driven content and aligning it directly with learning objectives, we make sure AI is a tool that complements, not replaces, the human element.

Enhancing Learning Engagement with AI Video and Voice Tools

When applied well, AI video tools make learning more engaging and flexible. By using voice cloning, it allows your organization to maintain consistent messaging whilst AI avatars scale personalized, video-based training. By adopting tools like Colossyan you can bring interactivity to your learning environments, transforming static presentations into engaging experiences for your learners.

I find AI video is particularly good for training sales professionals, they can practice techniques with AI-powered role-play, interacting with simulated buyers whose responses shift based on the learner’s approach. This doesn’t replace live coaching but provides an accessible way to effectively practice and prepare, neatly bridging the gap between virtual scenarios and real-world conversations.

Building Trust in AI Beyond Labels

Trust in AI goes beyond simply labeling something as “AI-powered.” Your learners need to see how the tools you’re using genuinely enhance their experience. We regularly have open discussions about AI’s role in learning, which creates accountability and helps to keep its application aligned with our organization’s values.

Creating feedback loops for both learners and facilitators is another way we stay current. AI has been most effective when we’ve treated it as a collaborative partner, not an “unchecked generator of content.” This transparency has helped to ensure everyone engages positively with AI and continues to see its role as a supportive tool rather than a threat.

Keeping AI Human-Centered in Learning

The greatest value of AI is in how it supports, not replaces, human engagement. I use AI to streamline content processes and broaden accessibility. I still make sure that AI-generated modules are paired with live coaching or direct communication. No algorithm can (currently) replicate the energy, intuition, or empathy that comes with human interactions.

In summary, here’s how we keep AI human-centred at Presence:

• Ethical Use – AI may save us time, but its output is always refined and aligned with clear learning goals.
• Enhancing Human Connection – AI helps us make learning more accessible and engaging, by building relationships rather than eroding them.
• Guided Implementation – All our AI-generated content goes through a human review to ensure quality, relevance, and authenticity.

The Future of AI in Learning

AI is moving fast, but its role in L&D isn’t to replace humans, it’s to help us connect in better, smarter ways. Despite all its capabilities, AI reflects the humanity of its creators, our creativity, biases, and occasional mistakes!

We all have a unique opportunity to use AI thoughtfully, balancing technical advancement with the essence of what makes us human. Whether through adaptive scenarios, personalized learning experiences, or scalable video tools, my goal is always to uplift trust and human connection.

Great learning happens through people. AI should enhance the accessibility and relevance of learning while freeing up our time for meaningful conversations and collaboration. By staying committed and keeping trust and connection at the center of what we do, AI will not just help us do more, it will help us do it better.

You want every employee to be a customer service guru. It's the secret to building brand loyalty and growing your business, whether you're in the hospitality industry or B2B sales.

Customer service training videos are a great way to elevate your employee training and deliver more effective results. Your team is more likely to stay engaged with interactive customer service videos than a PowerPoint presentation full of bullet point lists. You can teach your employees the most important soft skills through specific training scenarios.

Your employees are your brand advocates. AI-generated training videos can help onboard new customer service reps and standardize your training, ensuring your team delivers great service across every market.

In this blog, we're sharing five reasons why customer service training videos are the key to delivering excellent customer service. This blog also showcases how easy (and affordable!) it is to create videos on customer service training topics that have a huge impact on how your employees engage with customers.

Challenges with traditional customer service training

Delivering engaging and effective customer service training can be challenging.

You have a few options in terms of delivery method – you could opt for in-person workshops, gamified training courses, or a module of static customer service training videos for them to watch. 

Customer service training videos are a popular way to onboard new hires and provide continuous learning opportunities for current employees because employees can watch the content at their own pace, and refer back to the material later on. 

That said, traditional video production can be expensive and difficult to manage – and these obstacles can limit the resourcefulness of training videos for your customer service professionals.  

Typical challenges with producing these videos might include: 

High production costs 

Manually filming video content can be really expensive. To create a new video, you’ll need to rent camera equipment, hire actors, and secure a filming location. 

In fact, a training video can cost as much as $10,000 per minute to produce, depending on your production quality – an expense that’s too large for many organizations’ budgets. 

Difficult to update with new insights 

When you film videos manually, you can’t simply update your script with new information when you need to give your content a refresh. 

Instead, you’ll need to refilm entire scenes – requiring you to re-rent equipment, film all of your footage again, and record new voiceovers. 

Too impersonal to resonate effectively

Think back to the last video-based training module you completed. Chances are, you weren’t fully engaged with the content, and you might’ve even clicked through it just to finish it. 

Traditionally produced videos tend to be rather impersonal, making it difficult for audiences to feel fully immersed in the content. 

Challenging to scale 

If every training video requires thousands of dollars worth of filming and takes weeks to create, it becomes extremely difficult to create a large amount of training videos at scale. 

Plus, if you’re looking to outfit your training videos for a global audience, you’ll likely need to translate them into different languages – something that requires hiring multilingual actors and translating scripts manually. 

5 reasons to use AI videos for customer service training

Satisfied customers are the key to scaling your company. Your employees are on the front lines, engaging with the general public and acting as the face of your company.

AI-powered videos enable you to create interactive and scenario-based content to develop effective customer service skills for your sales success team, including active listening, empathy, and confidence.

Creating a customer service video using AI enables you to hyper-personalize it to your specific customer expectations. These interactive videos can be designed with clickable hotspots, quizzes, and branching scenarios to ensure your employees create a welcoming relationship with every customer.

1. Make videos engaging and interactive with branching

Video is the most engaging form of training, helping you get across the key points in a concise and easy-to-understand way. 

Unlike a PowerPoint presentation, an interactive customer service video actively involves your employees, helping them level up their skills and promoting better knowledge retention.

Branching scenarios are a type of interactive video element that immerses learners in scenario-based content that encourages active learning. 

Think of branching videos as a choose-your-own-adventure-style of content, where the audience is served personalized videos depending on their choices – allowing them to practice decisionmaking in a risk-free training environment. 

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Although branching scenarios can be developed with traditional videos using software tools, using an AI video platform allows you to speed up the creation of interactive video content. 

For example, with Colossyan, creating a branching scenario video is as easy as dragging and dropping the element into the video editor – giving you the ability to create interactive training in just a few minutes.

2. Ensure consistent and standardized training 

While a team might engage with customers in different ways, your company likely strives to deliver a curated and uniform customer experience that promotes brand loyalty.

However, this is difficult to do with regular training videos, as your video quality may significantly differ from one video project to the next, depending on a number of factors. 

But with AI video, creating a series of standardized training videos is a seamless process. You can even upload your brand kit to Colossyan, ensuring every video produced using the platform includes the right colors, logos, and fonts – regardless of who designed the video. 

And, if you need to adapt a piece of content to suit the specific needs of a particular team, you can easily adjust your script accordingly, without having to refilm any footage (we’ll walk you through all of the steps to create an AI video below!) 

3. Quickly scale videos for specific training scenarios

Customer service reps are likely to encounter dozens of different scenarios, from handling upset customer feedback to new customers with little to no knowledge of what your company offers. Offering a robust set of scenario-based training videos is key in ensuring they’re prepared to handle those situations appropriately. 

But with traditional video, it’s extremely expensive and time consuming to create a robust library of videos due to high production costs. 

Fortunately, AI video allows you to easily create interactive conversations between AI avatars that simulate a wide range of the customer interactions your trainees may be faced with. 

And since there’s no manual filming involved, you can create a large library of these videos without any added costs. Add up to four AI avatars into a single scene, allowing you to showcase how to handle complex situations effectively. 

4. Easily translate content for global teams 

You can use AI avatars to deliver exceptional customer service training and automatically translate your video script into different languages. 

If you're a multilingual department or have customer support teams in different countries, translating your customer service video into different languages ensures consistent training and makes your international team feel more involved.

An AI customer service video can be localized to make your customer support training topics accessible to every sales team, too.

Whereas regular videos require multilingual actors and post-production translators, an AI video tool enables video localization in just a few clicks.  

5. Save time and budget 

Video production costs are skyrocketing, from renting professional equipment to hiring talent and editing your footage. With Colossyan, you can create an animated video for your customer service reps in less time than it takes to find a filming location.

You can create a high-quality customer service video in under an hour, developing your own AI avatar or using one of our templates to get started – making it easier than ever to share your customer service secrets with your team. 

How to make an exceptional customer service training video with AI

Colossyan gives you the tools to create impactful training videos in under an hour – without needing to pay for camera equipment, editing software, or translation services. 

We're showcasing how easy it is for your company to create effective customer service training videos in just four steps.

Step 1: Choose a video template that focuses on customer service excellence

The fastest way to create a customer service video is by choosing one of our customizable templates – such as one focused on sales training, or general business topics, such as customer service excellence. 

Alternatively, you can upload an existing training document to Colossyan, and the platform will take your information and transform it into a polished video draft in less than a minute. This is a great option for teams looking to repurpose their existing text-based training resources. 

Colossyan also supports a prompt to video workflow, as well as the ability to start videos from scratch. 

Regardless of the video creation workflow you choose, you’ll be able to customize your video drafts with your company branding, 200+ AI avatars, AI voices in 100+ languages, and stock media. 

Step 2: Add your video script for a scenario-based topic

Writing your video script will typically be the most time-consuming part of creating a customer service video. The script is the foundation for your video and should be well-organized, coherent, and compelling. 

You’ll want to write a script that aligns with your chosen video type, whether it's a YouTube video, explainer video, or a how-to video on dealing with customer complaints. 

Colossyan’s tool uses text-to-speech technology, meaning any text added to your script box can be used as AI avatar speech or voiceover narration. 

Our AI video platform also offers a GPT-powered AI script assistant, which you can use to help write your script, polish its tone, or fix its grammar.

Step 3: Customize with AI avatars and interactive elements 

Colossyan’s video creation platform is easy to use, allowing you to customize your customer service training videos with interactive elements. 

Simply drag and drop a branching scenario element or multiple choice quiz into your draft to customize your video paths with real-time feedback for employees.

When you start with a template in Colossyan, AI avatars will already be featured in your template. However, all AI avatars can be swapped out for the AI presenter of your choice, as well as your AI voices. 

You can also customize your training videos by adding text, logos, and animations, including uploading your own images and videos or using stock footage to showcase specific scenarios.

Step 4: Generate the video and share

Once you’re happy with your video draft, you’re ready to go! 

Simply generate your customer service training videos and start sharing them across your in-house platforms. 

Once your video is generated, you can share, download, or embed your video anywhere – or even export it as a SCORM package and send it to your Learning Management System. 

Meet Colossyan: Your solution for easy-to-create customer service training videos

Now that we’ve walked you through the benefits of AI customer service videos, as well as how to easily create one yourself, it’s time to give AI video a try for yourself. 

Colossyan is your solution for easy-to-create customer service training videos, allowing you to create impactful videos in less time than it takes to make a PowerPoint. 

With Colossyan, our drag-and-drop interface means you don't need any specialist training or fancy tech skills to deliver high-quality training for your customer service reps. Build brand loyalty and deliver exceptional customer service by developing your team's soft skills with scenario-based videos in minutes. 

Try Colossyan for free today or book a demo with one of our experts to learn more.

In 2025, businesses rely on video more than ever – for social media, employee training, and marketing. 

However, traditional production methods can be costly and time-consuming. It often takes weeks to storyboard, find the right filming locations, hire the right talent, and edit the footage together. Not to mention, budget overruns are all too common. 

The good news? AI technology is transforming the industry, making professional videos more accessible and affordable to create, without sacrificing quality.

Keep reading for a full breakdown of video production costs in 2025, plus an overview of a tool that will help you save on your next video project. 

What impacts video production costs?

Before understanding exactly how much your video will cost to create, it’s important to understand the various factors that contribute to the price of a professional video. 

Whether you're producing the video yourself or hiring a video production company, here are the 7 most important factors to be aware of: 

1. Video type

First thing’s first – what type of video are you looking to produce? 

The type of video you wish to create determines how you’ll need to produce the video, ultimately impacting your video production pricing. 

For instance, a 3-minute video for social media will be much cheaper to produce than a 3-hour employee training video. You may be able to shoot a short video from a company phone and edit it using free tools, but outsourcing to freelancers or video production companies could be necessary if you're creating longer-form content. 

Or, if you’re creating a video marketing campaign for a series of TV ads, you’ll want to ensure your footage is top quality, which may lead you to hire a video production company.

You can expect to pay more for large production companies since they offer a wide range of services and options, compared to hiring a few freelancers. 

2. Filming location

Where you decide to film your video can have a large impact on your video costs. 

Although filming studios have perks like good acoustics, lighting, and sound cancellation, these are often expensive. On the other hand, shooting in your office or another space that’s free for you to use is a great way to cut costs. 

And while public spaces like a park or monument may seem like an affordable option, keep in mind that permits, travel costs, and other logistical considerations can drive up your location expenses. 

3. Equipment rentals

The goals of the video project will determine the equipment you need to rent. For a series of social media videos, a standard iPhone camera may suffice. 

However, for true professional-quality videos, a good-quality camera and lighting equipment will go a long way. You’ll also want to consider what microphones are needed to ensure quality audio too. 

Although renting this equipment – especially for a long shoot – can be costly, it makes a big difference in your final product. 

4. Talent and crew requirements

The process of finding the right on-screen talent for your videos can be lengthy and costly. You’ll want to assess whether the actors fit your audience and message, and decide whether they’re skilled at delivering lines effectively. 

And if you’re creating multilingual videos, you’ll need to either find multilingual actors, or hire a different actor to film in each necessary language, which can quickly add up. 

For large projects, you’ll also need to consider whether you need a film crew or if production can be handled in house. Keep in mind, the more people you have on your crew, the higher your overall video production costs will be. 

5. Footage needed

Need B-roll footage? Animation? High-end visual effects? These elements can significantly drive up video production costs. 

If your project requires B-roll or stock images, don't forget to factor in licensing fees. Even a short 30-second clip with complex graphics and animations can lead to higher production rates, as the added editing time and expertise required will quickly add up.

6. Video length

Time is money when working on a video project. The longer your final video, the longer you can expect filming and editing to take. 

A quick social media reel will take less filming and production time than a 2-hour video. With every day you're shooting, it's another day you have to pay your crew, location fees, and equipment rentals.

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7. Editing complexity

Videos requiring complex editing can leave you with a hefty post-production bill. If you’re in need of animations, special effects, or even unique transitions between scenes – it’ll come at a cost. 

Also read: The 10 Best Training Video Production Companies in 2025

Cost breakdown of each video production stage

Digital video production projects typically undergo three stages – pre-production, production, and post-production. 

Here’s how much you can expect each stage of the video production process to cost:

Pre-production costs

The pre-production process is usually highly focused on planning out your video concept, including brainstorming your ideas, script, and set. 

• Concept development: To outline and brainstorm the purpose of the video project, this can range between $500 to $2,000.
• Scripting: Scriptwriters usually charge between $50 and $150 per hour.
• Storyboarding: This ranges from $500 to $1,500.
• Location scouting: Expect to pay around $100 to $500 daily.

Production costs

Once your planning is complete, the production stage is where your ideas come to life. This typically includes costs like: 

• Crew: Small crews start at around $1,000 and can go up to $5,000 or more.
• Equipment rentals: Basic equipment can start at $500 to $2,000 daily, and high-end equipment can get as high as $5,000 daily.
• Talent: While this varies significantly, actors can start at $50 per day and reach $1,500 per day, depending on whether or not they are union actors.

Post-production costs

After you’ve shot your video, it’s time to move to post-production, which is when your raw footage is translated into a polished final product. 

• Editing: Video editing services can cost $75 to $150 per hour.
• Special effects: Many video production companies charge higher rates for special effects, ranging between $1,000 to $10,000+.
• Sound design: Between music and sound effects, this can cost from $300 to $1,500.
• Revisions: You may have additional costs based on the number of changes needed.

Average video production rates for different video types

Corporate video production includes a wide range of different video types. 

Below, we’ve broken down the average cost for each type of video production project: 

• Tutorial videos and live demos: For a live-action product demo, you can expect to pay around $1,000 to $3,000 per minute.
• Digital demos: This pricing starts around $18 for 10 minutes of video for a basic screen recording video.
• Explainer videos: Companies spend an average of $11,000 to produce an explainer video.
• Training videos: This depends on the trainer fees, visual quality, and interactivity, but this ranges between $1,000 to $10,000 per minute.
• Whiteboard animation videos: Although these videos are less expensive than other animation types, whiteboard animations can cost around $1,500 to $15,000 per minute depending on editing complexity.
• Motion graphics: Ranging between $500 to $10,000+ per minute, animation costs depend on whether you want basic graphics or more complex animations.
• Slideshows: Video presentations are one of the most affordable video types, with an average price of $100-$500 for a short presentation design. 

How to cut down on video production costs with AI video

Let’s face it – creating traditional video content can be extremely expensive. But what if there was a way to create professional videos of the same quality, but at a fraction of the cost? 

Now, with an AI video platform, you can do just that. Colossyan is an AI video tool that allows you to create your very own professional videos using AI avatars and text-to-speech voiceovers to bring text to life. 

Organizations like the State of New Mexico have turned to AI video as a way to save more than 50% of their time and 70% of their video production costs – all while enhancing learner engagement in the process. 

Here are some of Colossyan’s key features that make video production simple: 

• 200+ AI avatars: Colossyan offers a diverse library of hundreds of diverse AI avatars, including AI presenters in industry-specific contexts like offices and hospitals. 
• Custom avatars: Create an AI avatar of yourself in minutes, and clone your voice so that your avatar both looks and sounds just like you. 
• Branching scenarios and multiple-choice quizzes: Make your videos interactive and immerse learners in scenario-based training with branching and knowledge checks. 
• Document to video: Simply drop a document into Colossyan, and our AI will turn it into an editable video draft in less than 60 seconds. 
• Prompt to video: Add a text prompt describing your video idea, and Colossyan will create a video draft from scratch. 
• Prebuilt video templates: Looking to get your video off the ground quickly? Start with a template and customize it according to your organization’s branding. 

Here’s more on how Colossyan works: 

5 benefits of creating videos using AI

Say goodbye to expensive production teams and complex workflows – here’s how you can start creating high-quality videos without any cameras or other equipment. 

Here are five key benefits of using AI for video production:

1. Easily scale your video production

Traditional video production requires a significant investment in time, personnel, and resources. Each new video project demands additional scriptwriting, shooting, editing, and post-production work. 

With AI video, you can produce multiple videos simultaneously using templates, AI-generated avatars, and automated editing tools. 

This allows businesses to scale their content efforts without hiring extra production teams or booking additional shoot days. Whether you need training videos, marketing content, or internal communications, AI video enables you to produce more content faster and at a fraction of the cost.

And with an easy-to-use tool like Colossyan, you can do a lot of the video production work yourself, without any video production experience. All of the video creation happens in your browser, and the drag-and-drop interface is seamless to use. 

2. No need to rent any equipment 

Filming high-quality videos traditionally requires cameras, lighting, microphones, backdrops, and possibly even a studio space – all of which add up quickly. 

AI video eliminates these expenses entirely. Instead of setting up and renting professional gear, users can create videos using AI avatars, text-to-speech voiceovers, and prebuilt video templates. 

And you can still create the same types of interactive and engaging scenes with AI video too. For example, with Colossyan, you can add up to four avatars in a single scene to produce scenario-based training videos, or even easily add interactive elements like branching scenarios without the need for any complex software tools. 

This makes video production more accessible for companies with limited budgets while ensuring professional-looking results without the logistical hassle of renting and transporting equipment.

3. Edit videos yourself in just a few minutes

Editing is one of the most time-consuming (and expensive) aspects of video production. Traditional editing requires specialized software, skilled professionals, and hours of labor. 

AI video tools simplify this process by offering intuitive, no-code editing features right from your browser. Users can adjust scripts, change avatars, modify backgrounds, and add animations or subtitles – all in just a few clicks. 

This means teams can create, tweak, and finalize videos within minutes rather than days, eliminating the need to hire a professional video editor. 

The same goes for updating your video content when material changes – a process that is usually time and cost intensive. With an AI video tool like Colossyan, all you need to do is update your video script and regenerate your video to receive an updated result. 

4. High quality videos at less cost

With AI-powered video tools, businesses can maintain high production quality without stretching their budgets. AI avatars, natural-sounding AI voices, and easy-to-use editing features ensure that videos look polished and engaging. 

And unlike traditional production, where your video production budget expenses rise with every added element (actors, reshoots, voiceovers, etc.), AI video platforms offer fixed, predictable pricing models, allowing businesses to produce highly professional videos at a fraction of traditional video costs.

Plus, Colossyan’s Business and Enterprise plans don’t limit the number of video minutes you can generate with the tool, allowing you to create unlimited content for a fixed price. 

Curious just how much your team can save? Check out Colossyan’s ROI calculator to learn more.

5. Say goodbye to manual video translation

For global companies, video localization is a major expense. Hiring translators, voiceover artists, and video editors to adapt content for multiple markets can be both costly and time-consuming. 

AI video platforms simplify multilingual content creation by offering instant voice translation and multilingual subtitles. AI avatars can even mimic natural lip movements to match translated speech, creating a seamless viewing experience for international audiences.

This not only saves money but also enables faster, more efficient content distribution across different regions, and allows all audiences to experience the exact same video – just translated to their preferred language. 

Start saving on video production costs today

Using an AI video generator is like accessing a full-scale professional video production company without the full-scale cost. 

Create more videos in less time, easily update your content when material changes, and translate your videos in just a few clicks. 

Why wait? Try Colossyan for free today to see how it works, or book a demo with our team to learn more. 

Video content is all the rage these days. In fact, 93% of marketers are using videos as part of their overall marketing strategy. 

But whether you’re creating marketing, training, sales, or explainer videos, an AI video tool is how most industry-leading teams create video content at scale. 

Veed is a popular AI video editing software that many use to create stunning videos featuring AI avatars and human-like voice overs. That said, it’s not a one-size-fits-all solution. 

Perhaps you want a video editing software tool to create more interactive content, or maybe you find Veed’s interface a little too clunky and difficult to use. 

Whatever the reason you’re on the market for a new online video editor, you’re in the right place. In this blog, we’ll break down our top picks for the best Veed.io alternatives out there, complete with features, pricing, and photos. 

What is Veed? 

Veed is a web-based video editing software that allows you to create professional-level videos without a professional skill set. 

Veed’s offerings include AI avatars that allow users to bring their videos to life without requiring human actors. Plus, the tool also streamlines the recording process, allowing you to easily record yourself and share your footage with anyone. 

Why look for a Veed alternative? 

Although Veed is a tool with a lot of features, some teams find that it isn’t the best fit for their use case. 

Here’s a couple of Veed’s top cons: 

• High price point: Veed is more costly than many other AI video solutions, and higher-quality exports and subtitle translations are restricted to the more expensive plans. 
• Lack of interactive elements: Veed doesn’t offer features like multiple-choice quizzes or branching scenarios, which are a necessary part of creating impactful learning content. 
• Storage limitations: Even on paid plans, Veed imposes relatively strict storage limits for video projects and assets. Users working with multiple high-quality videos may quickly run into storage constraints, which means you’ll need to frequently clean up your workspace or upgrade to a higher-tier plan.

A closer look at the 8 best Veed alternatives 

Cons aside, when it comes to selecting the right AI video tool for your needs, the avatar selection, lip syncing quality, and the overall ease of use of the interface matter a lot. 

That’s why we’ve rounded up the 8 best Veed alternatives to give you a complete picture of the different video editing software tools out there to see which is most suitable for you. 

Without further ado, let’s dive in. 

1. Colossyan 

Colossyan is an AI video platform that allows you to create high-quality professional videos in just a few clicks – without needing to film human actors or manually record voice overs. 

Instead, Colossyan’s text-to-speech capabilities allow teams to turn documents, scripts, or even a simple prompt into engaging videos in minutes. No need to hire an experienced video editor either – Colossyan can easily be used by those with no video editing experience. 

Plus, Colossyan is the only AI video editing tool with interactive features, meaning you can easily embed branching scenarios or multiple-choice quizzes into your videos to make your content interactive. Or, export your material with SCORM and upload it to your LMS of choice. 

Although Colossyan is primarily used in a workplace learning environment, the tool’s selection of 200+ diverse AI avatars can make any type of content feel personalized and interactive. 

Key features 

• 200+ AI avatars: Pick the perfect digital avatar presenter to suit your message and audience, including AI avatars filmed in industry-specific environments – such as hospitals and offices.
• Automatic translation to 100+ languages: Effortlessly localize your content in dozens of languages using any of our 600+ stock voices. 
• Custom avatars: Create an AI avatar of yourself instantly with Colossyan’s new custom avatar feature. All you need is your cell phone camera. 
• Interactivity: With features like multiple-choice quizzes and branching scenarios, Colossyan helps make learning active for your audience. 
• Document to video: Turn your existing files into a video draft in less than 60 seconds with Colossyan’s doc-to-video feature.  
• SCORM export: Add your Colossyan videos to your preferred eLearning platform by exporting them as a SCORM file. 

Potential drawbacks 

• Unlike Veed, Colossyan doesn’t offer video filters. 

Pricing 

• Free plan: Generate up to 3 minutes of video and access more than 20 stock avatars. A free AI avatar of yourself is included on this plan.
• Starter plan: Start creating videos for as low as $19 per month for 10 minutes of video. This plan includes an AI script assistant, no watermarks, and full video rights. 
• Business plan: At $70 for unlimited minutes and videos, Colossyan’s business plan includes 45 instant avatars and 9 voice clones. Add up to 3 editors on the business plan.
• Enterprise plan: For companies scaling their video creation, the enterprise plan includes 4K video, SCORM export, a dedicated customer success manager, and more. Contact our sales team for pricing. 

2. InVideo 

InVideo is a solid online video editor with many different applications. One of InVideo's key strengths is its expansive library of customizable templates, which span a diverse array of use cases, from social media content to product demonstrations. 

Coupled with its AI-powered features, such as automatic video script generation and smart editing suggestions, InVideo empowers users to craft visually engaging videos with minimal effort.

Key features 

• Subtitle generator 
• Generate video clips for YouTube shorts
• Slideshow maker

Limitations 

• Voiceover synchronization can be tricky to get right 
• Difficult to switch between video templates 

Pricing 

• Plus plan: $25 per month for 1 user 
• Max plan: $60 per month for 1 user

3. Loom 

If you’ve ever explored screen capturing software, chances are you’ve come across Loom before. The tool excels at screen recordings and audio capture. 

If you’re looking for a Veed alternative that’s cost effective and simple, then Loom could be worth considering. However, the tool doesn’t come close to offering the scale of video editing capabilities that other tools on this list do, so you’ll want to assess which features you’ll need access to. 

Key features 

• Video trimming 
• Video sharing 
• Viewer insights
• Closed captions

Limitations 

• Editing functionality can be confusing to work with 
• Limited free version access

Pricing 

• Start plan: Free
• Business plan: $15 per user/month, billed annually
• Business + AI plan: $20 per user/month, billed annually 
• Enterprise plan: Contact for pricing 

4. HeyGen 

HeyGen is an AI video editor that offers AI-powered avatars and automatic translation features to help corporate teams create marketing videos and sales content, in addition to learning and development materials. 

While HeyGen’s AI translation capabilities are a notable feature, its language offerings aren’t as robust as some other Veed competitors on this list. You’ll want to give the platform a try before committing. 

Key features 

• Animated photo avatars 
• 120+ avatars 
• Face swapping
• Multiple video export formats

Limitations 

• Expensive for users creating 30+ minutes of video
• Only translates to 40 languages 
• Lacking customer support, according to some G2 reviews

Pricing 

• Creator plan: Starts at $29 per month for 15 minutes of video
• Team plan: Starts at $149 per month for 30 minutes of video
• Enterprise plan: Contact for pricing

Also read: HeyGen vs. Synthesia: 2025 Comparison & Better Alternatives

5. Animaker 

As a robust Veed alternative, Animaker offers a versatile suite of video editing features that cater to a wide range of users, empowering them to craft both animated and live-action videos tailored to their specific requirements.

And thanks to Animaker’s features like its presentation maker or subtitle generator – the process of adding additional features to your presentations is seamless. 

That said, the Animaker’s avatars are fully animated, so you’ll want to ensure it aligns with your aesthetic preferences before committing to the tool. 

Key features 

• Character builder 
• Presentation creator
• AI voice overs

Limitations 

• Not ideal for teams prioritizing highly photorealistic videos 
• Lower tier plans don’t offer many video minutes  

Pricing 

• Basic plan: $15 for 5 minutes of video 
• Starter plan: $25 for 15 minutes of video
• Pro plan: $43 for 30 minutes of video 
• Enterprise plan: Contact for pricing

6. Camtasia 

Camtasia stands out for its high-quality screen recording capabilities and easy-to-use interface. Although Camtasia is not a pure AI video tool, its editing suite is enhanced by intelligent functionalities like script generation and translation – both of which help streamline the content creation process. 

Plus, other features, like its background removal and text-based video editing ability, help differentiate it from other Veed alternatives on this list for those looking for a platform offering a blend of manual and automated capabilities. 

Key features 

• AI voices 
• Audio editing 
• Text-based editing 
• Drag and drop editor 

Limitations 

• No AI avatars available, and stock avatars are restricted to the higher-tier plans 
• Stock media library isn’t fully accessible to those on lower-tier plans

Pricing 

• Essentials plan: $180 per year
• Create plan: $249 per year 
• Pro plan: $599 per year

7. Synthesia 

Synthesia is an AI video generator that offers AI avatars, automatic translations, and video templates – similar to features offered by HeyGen. 

Although Synthesia’s offerings are robust, the platform’s feature set may not be best for those looking to create high-quality training content, as there’s no SCORM export or interactive features like branching scenarios.  

Also read: Colossyan vs. Synthesia – Which is Right For You?

Key features 

• Custom AI avatars 
• Templates 
• AI voices 

Limitations 

• No branching scenarios 
• Lacks SCORM export 
• No avatar hand gestures and side views 
• Doesn’t offer a content library 

Pricing 

• Starter plan: $29 per month for 10 minutes of video
• Creator plan: $89 per month for 30 minutes of video 
• Enterprise plan: Custom pricing 

8. Moovly 

Moovly stands out as a Veed alternative that leverages AI features to deliver professional-grade video content, just like many of the other tools on this list. 

Moovly’s extensive media library is one of its biggest strengths, providing users with a vast array of assets to help bring their video projects to life. Paired with Moovly’s use-case-specific templates, users can get their videos off the ground in no time. 

Key features 

• AI script generation
• Media library
• Templates

Limitations 

• Animations can come with a learning curve 
• Lack of advanced editing features

Pricing 

• Pay as you go: $25 per video
• Subscription: $99 per month for 50 credits 
• Enterprise plan: Custom pricing

Which Veed alternative is right for you? 

Let’s face it: there are a lot of different video editing tools out there on the market. 

This doesn’t make your choice easy when evaluating Veed alternatives. That said, the Veed competitor that’s right for you will depend on which features you need most. 

For example, if you’re just looking for a simple screen recorder, then Loom might do the trick. However, if you’re looking for a tool that offers a native screen recorder in addition to AI avatars, automatic translation, and an AI script assistant, then Colossyan will be more your speed. 

The good news – trying Colossyan is completely free, and you don’t even need to enter a credit card. Sign up for free today, or book a time with one of our experts to learn more.

Video captures our attention and keeps us engaged – but creating high-quality video content can be complicated, time-consuming, and expensive.

An interactive video involves the audience, just like a video game. This helps keep viewers more engaged, and better immerses them within the video, which is just one reason why training content makes for great interactive videos. 

You might think you need expensive equipment or to pay to outsource your editing to create high-quality interactive videos. That's where AI-powered videos come in, the easiest (and most affordable!) way to replace static videos with scalable interactive videos that encourage active engagement.

In this blog, we're sharing five of the best interactive video examples you can create using Colossyan. These interactive video examples showcase how you can use branching scenarios and quizzes to provide viewers with immediate feedback on their decision-making. 

What is an interactive video?

Any content can be turned into an interactive video, from shoppable video content to short videos focused on customer education.

Unlike traditional videos, interactive content involves the audience, requiring them to react to prompts or make decisions on screen. 

Interactive video elements might include: 

• Clickable hotspots with links to extra resources
• Quizzes at specific checkpoints to gauge understanding
• Branching scenarios with different decision-making options
• Forms for data gathering

These interactive elements can test the viewer's understanding and promote better knowledge retention by gamifying their experience with video content.

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The benefits of interactive video content

Interactive videos are the next frontier of content creation, both for B2C and B2B companies as well as Hollywood executives. There's no shortage of interactive video examples across almost every industry.

For instance, Netflix debuted 'Choose Love' in 2023 as an interactive rom-com movie to boost audience engagement, while Honda launched its 'The Other Side' campaign in 2015 with interactive video ads showing how one Honda driver could use the Honda Civic Type R in different ways.

Here’s an overview of the benefits of an interactive video campaign:

Boosts audience engagement

Whether it's customer testimonials or interactive product demos, an exciting and dynamic video with interactive elements can help you tailor your marketing strategy to target potential customers at every stage of the funnel. Interactive videos keep viewers engaged and are more likely to stop the scroll.

Improves knowledge retention 

An interactive viewing experience is suitable for several different audiences and use cases – including employee health and safety training as well as soft skills education. 

In a recent study that measured interactive video’s impact on knowledge retention, 75% of students said that interactive video enhanced their learning experience. 

In the below interactive video examples, you’ll see how interactivity puts the viewer in control, allowing them to explore different decision-making outcomes by choosing different video paths – helping the audience better learn from their mistakes.

Higher conversion rates

In the average product demo video, sales reps typically share a lot of information – likely more info than the audience is looking for. Now imagine a product demo video that was highly personalized according to the features you’re looking for, without the need to sit through an extra long session. 

A more efficient and personalized demo experience might make you more likely to try the product, right? Viewing experiences that are more interactive and targeted speak more directly to your pain points, making them more likely to result in a conversion.

5 engaging interactive video examples

Interactive videos help you better immerse your audience within the viewing experience. Luckily, there are endless ways to use interactive videos – the possibilities for interactive video are endless.

The five interactive video examples below showcase the ability to transform any audience into active participants, helping to boost engagement, enhance knowledge retention, and increase conversion rates.

Interactive product demo example

Interactive product demos are the modern sales pitch, answering frequently asked questions and showcasing the potential of your product. It's a great alternative to 1-on-1 demos without sacrificing the personal experience.

With branching scenarios, you’re able to allow viewers to customize their own product demo experience. For example, in the below video, viewers are able to choose to learn more about how to create videos, how to translate videos, or how to share videos – depending on what feature they’re most interested in. 

Soft skills training example

Soft skills training videos are a great fit for interactivity, as they allow you to place viewers within the scene and allow them to decide how they should act in various situations. 

Interactive branching scenarios give your scenario-based training an extra level of realism by allowing viewers to actually practice their decision-making in a risk-free environment. 

Plus, combining multiple-choice quizzes and branching within your videos allows you to introduce multiple content pathways, which enables employees to explore different outcomes, even if they don't select the correct answers.

Check it out: 

Cybersecurity training example

Implementing proper cybersecurity training is an important part of ensuring your employees are compliant with rules and regulations – meaning you’ll want cybersecurity training that leaves a lasting impact on employees. 

In the below interactive cybersecurity training example, viewers are able to experience the consequences of their decisions in different scenarios, leaving them with a lasting impression of how to act when confronted with a data breach or other security issue.

One of the main benefits of interactive video training is that you can create rather complex decision-making situations, allowing users to course correct after making a poor decision, or even jump back to a previous scene to try again. 

Additionally, cybersecurity training can be rather dull, so gamified training can be more impactful for employees who are not digitally savvy or familiar with technical lingo.

Sales training example

Sales training is yet another great candidate for interactive training videos, as practice makes perfect. 

Interactive content enables sales representatives to choose how to respond to tricky questions from prospective customers, and better understand why some sales techniques are more effective than others. 

With extensive interactive training under their belt, your sales team will be better equipped to make the most of their one-on-one time with potential clients. 

Health and safety training example

Just like cybersecurity training, failing to properly train employees on health and safety guidelines can have detrimental consequences for a company and its employees. 

It’s easy for important safety information to get lost in lengthy PDFs or other text-heavy documents. Instead, interactive videos are more effective at checking learner understanding throughout the video and keeping viewers engaged. 

For instance, the following interactive experience uses multiple-choice quizzes to check whether viewers understand how to properly lift heavy machinery: 

How to create an interactive video in minutes with AI

Colossyan is the only tool you need to make an interactive video. Our easy-to-navigate AI video generator streamlines your workflow, making it easy to create personalized and scalable learning videos that deliver better results and higher engagement.

Looking to create an interactive video in a short amount of time? Keep reading for how you can do so with Colossyan: 

1. Choose an AI avatar 

Once you’ve started a new draft in Colossyan, begin by selecting the perfect AI avatar to bring your video to life. 

Colossyan offers a diverse library of 200+ professional avatars representing different ages, ethnicities, and styles to match your audience or message. 

Or, for a truly personalized touch, you can create a custom avatar by uploading a short video of yourself, allowing your own digital twin to deliver your content with natural expressions and movements.

2. Write your video script 

The next step is to consider what message you want your video to convey. 

Once you’ve written your script, simply add it to the script box, and Colossyan’s text-to-speech engine will generate a realistic AI voiceover using that script once your video is generated. You have full control of which parts of your script are delivered via AI avatar dialogue, and which are voiceover narration only. 

If you’re struggling with scriptwriting, Colossyan’s AI script assistant can help write and refine your script for maximum impact and to ensure the right tone of voice. 

Also read: How to Choose the Right Interactive Video Software

3. Add your interactive elements 

Colossyan’s video creation platform is easy to use, meaning you don’t need any technical expertise to create interactive videos. 

To make an interactive video, simply drag and drop a branching scenario element or multiple choice quiz into your video design. From there, you’ll be able to customize your video paths to ensure learners receive real-time feedback based on their decisions.

Plus, you can also enhance your videos by adding text, logos, and animations within Colossyan as well. You can upload your own images and videos or use stock footage to enhance your production quality.

4. Generate your video

That's a wrap! Once you've finished editing your interactive video, all that’s left to do is generate it. During this step, Colossyan will add accurate lip sync to your AI avatars using your script. 

Once your video is ready, you can share, download, or embed your video anywhere – or even export it as a SCORM package and send it to your Learning Management System. 

Plus, Colossyan also offers video analytics, allowing you to better understand how viewers are engaging with your interactive video and understand how you can optimize it for the best results. 

Create your first interactive video for free with Colossyan

Adding interactive elements to your sales training videos, product demos, or even customer support content can provide your audience with a more engaging viewing experience that better answers their questions and supports knowledge retention.

Hopefully these interactive video examples have shown you just how versatile AI-powered video content can be. And believe it or not, you don’t have to be a video editing pro to create a high-quality interactive video. 

At Colossyan, you can recreate these interactive video examples in minutes with our drag-and-drop interface. No need for actors, camera equipment, or experience with complex editing software. 

In fact, creating an interactive video is just as easy as creating a PowerPoint. 

Unlock your company's potential with interactive videos for onboarding, marketing, and employee training. Try Colossyan for free today or book a demo with one of our experts to learn more.

Hello there! 

If you joined us for our recent webinar with Donald H. Taylor, you know just how much AI is shaping the future of Learning & Development (L&D). The insights from his latest 2025 Learning and Development Global Sentiment Survey make one thing clear: AI isn’t just a passing trend – it’s fundamentally transforming workplace learning.

With the World Economic Forum forecasting that 39% of skills will change and 78 million new jobs will be created by 2030, L&D professionals face an urgent challenge. The demand for upskilling and reskilling has never been higher, and AI is at the center of this shift.

AI tops the L&D Global Sentiment Survey – again

For the second consecutive year, AI has dominated the L&D Global Sentiment Survey, with an even greater share of votes than before. 

This unprecedented enthusiasm reflects not only the increasing relevance of AI but also the deeper understanding among L&D professionals about its transformative potential. 

As Donald Taylor, the survey's author, admitted, "The immense, unprecedented interest in AI is, rightly, the headline story of the survey. But what lies beyond that headline?"

Since AI's meteoric rise in 2023 following the release of ChatGPT, its grip on L&D sentiment has only strengthened. This year, AI received 22.6% of the votes, setting a new record in the survey’s 12-year history. Learning professionals across all sectors – from workplace L&D teams to vendors and educators – ranked AI as their top priority. The survey results suggest that AI is no longer just a trend but a fundamental tool shaping the future of learning.

Showing value: A resurgence in priorities

Another key takeaway from the survey is the renewed focus on value. After a decline in previous years, 2025 marks a resurgence in the importance of:

• Showing value
• Consulting more deeply with the business
• Performance support

These categories saw some of the biggest increases in votes, signaling a shift in L&D’s priorities from content creation to demonstrating tangible business impact.

The good news? Building a business case for AI in L&D doesn’t have to be overwhelming. Here’s a helpful guide to articulating how AI can help L&D deliver on a bigger vision while optimizing already stretched IT budgets.

Meanwhile, IT leaders face similar challenges. 

According to Gartner’s 2025 CIO Agenda, only 48% of digital initiatives meet or exceed business expectations. 

This highlights the urgent need for L&D leaders to work closely with IT teams, ensuring that AI-driven initiatives align with corporate strategy and drive measurable results.

AI as a general purpose technology

The survey also highlights a shift in how AI is perceived in workplace learning. It’s no longer just about efficiency gains – AI is driving fundamental changes in learning design, delivery, and experience.

AI’s growing role in reskilling, upskilling, and learning analytics reflects its ability to:

• Personalize learning at scale
• Automate content creation to improve speed and consistency
• Enhance knowledge-sharing across global teams

A key insight from the report is that L&D leaders have an opportunity to go beyond AI as a content-generation tool – embedding it into broader workforce development strategies.

Why does this matter for L&D professionals?

The implications of AI’s continued rise in workplace learning cannot be avoided. To stay ahead, L&D leaders should focus on:

• Aligning AI initiatives with business strategy: Ensure AI-powered learning solutions support broader corporate objectives and key performance indicators.
• Building strong partnerships with IT and business leaders: Collaboration is essential to securing buy-in and ensuring AI investments deliver measurable value.
• Scaling AI-driven personalization: AI’s ability to create adaptive learning paths and intelligent recommendations can significantly enhance learner engagement and retention.

Takeaway

The 2025 Global Sentiment Survey confirms what many in L&D already suspect – AI is not a passing trend. It is an enduring force reshaping workplace learning. 

As AI continues to evolve, L&D professionals must harness its power strategically, ensuring that their digital learning initiatives drive both skill development and business impact. See our conversation with Global Learning Director Avinash Chandarana to learn how to successfully launch AI for L&D. 

What’s your take on AI’s growing role in L&D? Join the conversation and share your thoughts on how AI is transforming workplace learning.

Being a self taught coder means a few things. 

Firstly, it means my spine makes it look like my body is asking a perpetually unanswered question. 

Secondly, it means that where classically trained devs may take a measured and analytical approach to new technologies, I tend to smash at it with a metaphorical hammer until I get a working prototype.

In my entire time smashing things with hammers, I’ve never dealt with something that responds as well to the hammer smash (read: it’s easy and intuitive) as the Colossyan video API.

We recently built an AI fortune teller for a Valentines campaign here at Colossyan, and I was lucky enough to be asked to build the thing, which meant getting my first taste of using the Colossyan API in production.

As it was such a fun and rewarding experience, I decided to write a blog on how I went about it, to hopefully inspire and guide people as untalented as me in how to create content at scale with Colossyan.

Making the video

The key to making really high quality scalable videos, is making one really great video and then scaling it. Reading that back it sounds very stupid, but I’m going to keep rolling with it and hope that Maggie, our infinitely talented Content Marketer, doesn’t cut that bit, because it’s actually true.

You can obviously choose from the 200+ prebuilt avatars in Colossyan, but for our campaign, we needed a super specific custom avatar, so we leveraged Colossyan’s Instant Avatar tech to make a brand new avatar of a fortune teller.

Once this was ready, we built the rest of the styling for the video, with {{script}} and {{name}} tags to personalise later.

Then, once you’re absolutely ready, you click the ‘Export to API’ button, which will break your video into a ‘job’ that you can use in your API call to create a specific video.

Getting your API key

To use the Colossyan API in your workspace, you’ll need to get your API key. To do this, you’ll need to navigate to your workspace settings, and then go into workspace details, where you will be able to generate and copy an API key of your own.

Calling the API

Now it’s time to code!

I copied over the job object from the above section into my node.js app, created a function called generateJob with parameters for the bits I wanted to personalise (name and copy for the script), calling this function whenever a user submitted a request for a fortune telling to create a personalised job object that represents their video.

Once generateJob is finished and has returned the custom job object, I use that data to call a function called generateVideo, that uses the https://app.colossyan.com/api/v1/video-generation-jobs endpoint, and append the customized job to the body. If successful, this will return a videoId, which we can then use to check the status of the video and also send the video to our users!

And that’s it! With just those few lines of code, I am now generating a video in my account that’s completely personalised to the user’s inputs! Smashing things with a hammer for the win!

Checking the progress of your video

It’s not enough to just generate a video (albeit that is very cool in itself). We now need to check when the video is completed so we can send it to our users.

For that, we take the videoId given to us from our generateVideo API call, and make a GET request to the https://app.colossyan.com/api/v1/video-generation-jobs/ with the id appended to the end of the URL. 

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This will tell you how your video is doing in terms of generation. All you need to do is set an interval to repeatedly check the progress, and when the response status is ‘finished’, your video is ready!

Sending your video

Once the video is finished, we then took the videoId and used it in an email, as we were using the Colossyan videos as embedded iframes, but you can also take that video ID and share it the Colossyan inbuilt share page, by just adding the videoId to the end of https://app.colossyan.com/videos/. Connecting this to Slack or via an email means you can have custom alerts or send the video to your users as soon as it’s ready.

And that’s how a man once described at school as only ‘debatably smarter than a rock’ can create an AI video application in 10 minutes. 

If you want to see how Colossyan’s API might work in your business, book a demo or learn more about how our API works.

Did you know that it costs companies an average of $10,983 to create an explainer video? 

This is a huge investment for most businesses, but often a necessary one given that video is one of the most effective ways to reach your audience in an engaging manner. 

That said, this cost is not feasible for many organizations, especially when some projects – like a training series or marketing campaign – will require several videos for success. 

Additionally, many companies struggle with the bottlenecks that come with scaling digital video production. Whether it’s time constraints, overrun budgets, or maintaining high content standards, it’s difficult to create a large volume of video content. 

Fortunately, this is where AI video solutions come in. While normal digital video production could take months, AI videos can be created in a matter of minutes while still maintaining the same content quality.  

Whether you’re creating training videos or internal video messages, AI video can save you significant time and budget. This guide explores how forward-thinking organizations are leveraging AI to reimagine their digital video production for better results. 

What is digital video production?

Digital video production is the process of creating video content in a digital format, which involves capturing, editing, and producing visual media through electronic means. 

You might be wondering, isn’t nearly all video production today considered “digital?” The answer is yes! 

With today’s modern tools, digital video production is significantly easier than the traditional methods of using film and physically cutting film scenes together to make a complete video. Now, we have software tools and digital video cameras that can yield better results in less time. 

Digital video production has made it significantly easier to arrange clips, add transitions, incorporate visual effects, and more, which has revolutionized media creation by making video content more accessible. So much so that video creation is no longer limited to professionals, as video sharing sites like YouTube have significantly reduced the barriers to entry for individual creators. 

And believe it or not, the next era of digital video production is even more accessible, as it doesn’t even require cameras. Later on in this article, we’ll walk you through the process of creating an AI video without any equipment – just using AI avatars and text-to-speech voiceovers to bring your content to life. 

3 stages of the digital video production process

Traditional digital video production typically follows these three main stages: 

Pre-production

The production process always starts with pre-production. Think of this as the blueprint stage, where the entire video project is getting mapped out before the filming begins. 

Your video needs substance, and this requires teams to:

• Brainstorm ideas
• Write scripts
• Build out storyboards
• Cast actors
• Design sets

Every video has a narrative and style, which is defined in pre-production. Before shooting can begin, you’ll need to scout out shooting locations, cast actors or in-house professionals for the video, and then confirm a date to start filming.

Production

The production stage is where all of your planning comes together and you actually get to record your video. 

This is when camera operators capture the planned scenes, actors perform, and raw footage is recorded using digital cameras.

Creative direction can take a lot of time, but it’s necessary in all video production services.

Everything has to be just right:

• Audio
• Camera settings
• Lighting

Post-production

Once filming is over, the post production process begins, which involves editing and refining the raw footage.  

Editors use digital software to cut and arrange clips, add visual effects, adjust color grading, incorporate sound design, create transitions, and add graphics or text. This stage is crucial in shaping the final output that’s high quality and polished enough to be distributed widely.

That said, video editing requires more than just importing a video into post-production software and making small edits. Professionals will spend time:

• Fixing camera movement
• Adding sound effects and graphics
• Trimming sections and working on transitions
• Working on color correction and aspect ratios
• Matching the narrative of the video to the goals defined in pre-production

Students go to school, take courses, and work on real-world projects to gain hands-on experience in each of the stages of video production. 

As we’ll cover later on, AI redefines these stages, speeding up the process, and allowing companies to skip many of these steps while maintaining the same caliber of results. 

Challenges with scaling digital video production

As you can imagine, undergoing the three stages of digital video production for every video project can be quite cumbersome. 

Here’s a deeper dive into a few of the main challenges that come with scaling up your video production process. 

Maintaining quality at scale 

As video production expands, consistently delivering high-quality content becomes increasingly challenging. 

Whether you’re moving from producing a few videos to dozens or hundreds, each additional video requires the same meticulous attention to detail in scripting, shooting, and editing, but with more team members and more complex coordination. 

This can lead to inconsistent visual styles, varying production values, and potential dilution of your creative standards. Overall, quality control becomes more complex to manage. 

And although content quality may not matter for internal videos, poor-quality training videos can have significant consequences that may negatively impact your organization’s understanding of health and safety protocols, for example. 

Managing costs and resources 

Scaling video production exponentially increases financial and resource challenges. As production volume grows, the costs of equipment, personnel, software licenses, and post-production resources multiply rapidly. 

Each additional video requires investments in cameras, lighting, sound equipment, editing software, and skilled professionals. 

And while freelancers can sometimes help cut down on overhead costs, any time you scale your digital video production, you can expect a higher price tag. 

Overcoming workflow bottlenecks 

Larger-scale production involves more stakeholders, such as additional scriptwriters, designers, editors, and actors. 

Without streamlined workflows and efficient collaboration tools, projects can get delayed due to miscommunication, version control issues, or bottlenecks in the review process.

And when you’re using the same team to scale your video production, adding too much work to one person’s plate can prevent your video projects from moving forward on time. 

The solution: Using AI to scale digital video production

Bottom line – traditional digital video production is expensive and difficult to scale. 

That’s where AI video comes in as a flexible and efficient way to create a high volume of videos – without having to sacrifice the quality or professionalism of your content. 

While corporate videos can take 4-8 weeks to create, Colossyan can produce a studio-quality video in minutes, and at a fraction of the cost. 

That’s because AI video platforms like Colossyan eliminate the need for filming equipment, actors, and on-set locations, in addition to post-production costs like manual video translation and animations. 

Instead, you’ll replace actors with realistic AI avatars and text-to-speech voiceovers. Colossyan is extremely intuitive and user friendly, allowing you to create all of your own videos from scratch directly in your browser – no need to hire a video editor with extensive experience. 

The upside of AI video – especially when scaling your digital video production – is high. 

Many organizations have already turned to Colossyan to replace traditional videos, like the State of New Mexico, which reduced content creation expenses by 70%, and slashed video production time by 50%. 

Curious about the process? Keep reading for more on how to create a digital video with AI. 

How to create an AI video: 4 easy steps

Gone are the days where digital video production requires an entire crew to create a short video. With AI, you can be the writer, director, and producer – all in one. 

Here’s how:

Step 1: Pick an AI avatar

If you want to use AI presenters in your videos, selecting the right AI avatar is key to ensuring your message resonates with your audience.

Colossyan provides a diverse library of over 200 AI avatars, representing various ages, backgrounds, and professions, so you can find the perfect fit for your content. And with scenario avatars, Colossyan also offers AI presenters in realistic industry-specific settings, suitable for workplace training content.

For a more personalized touch, you can even create an AI avatar of yourself. Paired with voice cloning, this option allows you to deliver messages in your own voice, making your videos feel more authentic and engaging.

Or, if you prefer to keep your video simple, you have the option of adding a text-to-speech voiceover without any AI avatars. 

Step 2: Write your script 

Any high-quality video needs a strong script. 

Once you’ve compiled the message you want to convey, simply enter it into Colossyan’s script box and choose whether you want it to be read as avatar dialogue or as voiceover-only narration. And if you need help, Colossyan’s AI script assistant is ready to perfect your message for you.

All video scripts in Colossyan are text to speech, meaning whatever text you input will serve as your video’s audio.  

Step 3: Add your video elements

Whereas in regular digital video production, animations, on-screen text, and background music would all happen in the post-production stage, all of this happens within Colossyan’s video editor, before you’ve generated your final video. 

And with Colossyan, every element of your video is customizable. This includes music, shapes, images, stock videos, on-screen text, animations, and more. 

You can even add your brand kit to Colossyan to ensure your videos maintain a consistent look and feel that aligns with your company’s branding.

Step 4: Generate it and share

Once you're satisfied with your video, it's time to generate the final version!

Your completed video will feature precise avatar lip-syncing to your script, along with all the animations and edits you’ve applied.

You can then download your video in multiple formats – including SCORM for easy LMS integration – or share it instantly via a link.

Here’s an example of a finished Colossyan video: 

Best practices for digital video production

Videos can make workplace learning and training more effective and immersive. But to truly resonate with your viewers and keep them engaged, it’s important to follow a few best practices.

Whether you’re creating digital videos the traditional way, or opting for an AI video creator instead, here are a few tips to keep in mind when creating videos.

Keep it short

Finding the right length for workplace learning videos can be challenging. You need to convey your message and cover the subject in its entirety. However, lengthy videos may not be as effective as shorter, bite-sized modules.

A study from TechSmith found that 50% of people preferred video lengths of 3-6 minutes for instructional or informative purposes. The next preferred length was in the 10-19-minute range. 

Finding a balance within these time ranges can help keep your viewers engaged without bombarding them with too much information they may struggle to retain.

Make it interactive

Interactive videos are more engaging and encourage active participation – two key elements that will make your video a success.

Along with making your videos more interesting, interactive elements also provide opportunities for self-assessment and encourage viewers to give feedback. They encourage two-way conversations and give you the ability to assess the progress and outcomes of your training videos.

Also read: How to Choose the Right Interactive Video Software

At Colossyan, we make it easy to create interactive videos with AI avatars, as features like multiple-choice quizzes and branching allow you to create scenario-based videos that immerse viewers in each scene. 

Focus on accessibility

An effective training video is one that anyone can learn from, no matter their abilities. It is a best practice to add accessibility features to your video content, including subtitles, on-screen text, as well as multilingual viewing options. 

Manual video translation is typically very costly when creating videos the traditional way, as they require you to hire actors who speak each language you wish to translate to. 

However, with Colossyan, you can automatically translate your videos into 100+ languages instantly with just the click of a button. That way, everyone is receiving the same content, just in the language they’re most comfortable with. 

Use analytics to improve your videos

We’ve all been there – sometimes you create a video that fails to resonate with your audience. Using video analytics can help you understand the performance of your content and pinpoint areas of improvement. 

Choosing a digital video production program with built-in analytics will provide you with the data you need to make insightful and impactful changes to your videos.

Colossyan’s video analytics dashboard, for example, empowers enterprise users to improve their workplace learning content through real-time analytics data, including:

• Total views
• Average time spent watching a video
• When videos are watched
• Average video score (if you have interactive multiple-choice quizzes) 

This way, you have the data needed to improve your videos based on audience interactions and maximize their chance of success. 

Takeaway

Video technology has come a long way over the last decade, especially as we have access to better quality video cameras and video editing software tools. 

However, the next big thing in digital video production is undoubtedly AI video. With platforms like Colossyan, you can create studio-quality video content in minutes, and at a fraction of the cost. 

Creating stunning videos no longer requires fancy video cameras or experience with complex video editing software. Now, you can create videos yourself – directly from your browser. 

‍Generate your first AI video for free today or book a demo to learn more.

Hello Global Community!

A huge thank you to all who joined our webinar, The Business Imperative: AI in Learning and Training as a Strategic Investment! Your engagement, insightful questions, and global perspectives – from San Diego to Barcelona – made this a truly dynamic session. 

Below, you’ll find a recap of everything we covered during this session. Or, you can watch the full replay here: 

Understanding the challenge

According to Gartner’s 2025 CIO Agenda, only 48% of digital initiatives meet or exceed business targets. That’s worse than a coin toss. Yikes! 

Among the reasons many digital initiatives fail is that there is an assumption that if you build it, they will come. On the contrary, the wise innovator stays close to IT, and other Chief Experience Officers in order to identify shared needs, metrics, and requirements. 

The solution

Chief Learning Officers and other Chief Experience Officers must partner with IT to deploy AI solutions end-to-end. This collaboration ensures AI-driven L&D initiatives align with corporate strategy, and promotes co-creation among builders and users of technology to deliver expected business results. 

Our guest Avinash Chandarana shared his experience aligning L&D with corporate strategy through his work at MCI Group creating learning resources and promoting the platform internally. 

His recommendation: understand how your business area supports the greater vision. 

In Avinash’s case, this included employee awareness and leveraging L&D to facilitate the adoption of AI among leaders at the organization. This underscores the importance of being able to create internal awareness for stakeholder adoption. 

The execution

Leveraging tools like Colossyan’s AI-powered video solutions can help businesses integrate AI seamlessly across their organizations to drive efficiency, agility, and revenue growth. 

As Avinash highlighted, the key in his success was not starting with the technology, but with the end goal of mind and mapping out how L&D played a role throughout the vision, and AI maturity model of the organization. 

How to beat the "Curse of Random Success" with AI

To move beyond pilot programs and into real impact, organizations need structured alignment with IT and the right tools. That’s why we’re providing you with:

✅ Business Case Template – Clearly define the ROI of AI in L&D

 ✅ Vendor Profiling Tool – Ensure AI solutions align with your business goals

Access more resources here 🔗

Next Steps: Implementing AI in L&D

💡 Need help making the case for AI? Try Colossyan’s ROI Calculator to see how AI video can drive cost savings and efficiency as well as an ROI calculator for determining the cost savings of reducing ramp up time and knowledge gaps.

🎬 Ready to bring AI to your organization? Generate your first AI video for free and explore how you can leverage Colossyan’s capabilities to create personalized, interactive training. 

📢 Share your success! If you implement AI-driven learning in your company, tag us on LinkedIn so we can celebrate your innovation.

Special Thanks to Avinash Chandarana

A big thank you to our brilliant guest Avinash Chandarana, FLPI, for sharing actionable strategies on aligning AI initiatives with corporate strategy. Stay connected with him on LinkedIn for more insights.

Let’s keep the conversation going! Reach out with your thoughts and stay tuned for more events and resources to help you lead the AI revolution in corporate learning.

Picture this: You’re juggling multiple projects, your inbox is overflowing, and yet another company-wide email lands in your inbox – packed with dense paragraphs, buried action items, and unclear expectations.

But internal communication shouldn’t feel like a scavenger hunt. So how can companies better cut through the noise and streamline internal communications? 

One word: video. 

While traditional internal communication methods like email, Slack, or Zoom meetings can keep teams connected to some degree, internal communications videos present a solution that can help share information to employees in an efficient and engaging manner. 

Internal communications videos are key in facilitating a smooth flow of information between leadership and staff and across departments, ultimately supporting employee engagement, productivity, and ensuring alignment. 

Whether you're announcing major organizational changes, sharing quarterly results, onboarding new team members, or simply fostering company culture, video provides a compelling medium that resonates with viewers and drives genuine engagement. 

In this blog, we'll explore how internal communications videos can transform your workplace communication strategy, boost employee engagement, and ultimately strengthen your organization from the inside out. Plus, we’ll share a way to create these internal communications videos in a fraction of the time required for traditional video production. 

What are internal communications?

Internal communications refers to the processes, channels, and strategies organizations use to share information, manage messages, and foster dialogue among employees at all levels. This includes everything from conveying company news, leadership updates, training, sharing new policies, and overall building a cohesive workplace culture. 

In simple terms, internal communications keep teams informed, connected, and working toward the same goals. 

Unlike external communications, which targets customers and the public, internal communications focuses exclusively on engaging the workforce, ensuring they feel informed, valued, and connected to the organization's mission. 

Why is video essential for internal communications?

Let’s face it, emails get skimmed, dense PDFs gather dust, and important messages can often get lost. 

Internal communications videos, on the other hand, grab attention and stick, making it easier for employees to absorb and retain key information. 

It can also simplify complex information, allowing for visual demonstrations and storytelling that can help boost understanding and ensure that all employees understand the message fully. 

Fortunately, internal communications videos can be used to distribute nearly any corporate message, making them a great way to keep teams engaged and informed. 

Internal communications video examples include:

• Leadership communications such as executive messages and company updates
• Training videos that educate and upskill employees
• Crisis communication videos to confirm the course of action during emergencies
• Company culture videos that showcase the organization's values and vision
• Corporate videos designed to improve alignment and motivation

5 benefits of creating internal communications videos

Before we dive into an easy way to create internal communications videos yourself, let’s take a closer look at the top benefits of internal videos. 

1. Greater accessibility 

Video content breaks down communication barriers with subtitles, translations, and voiceovers, offering a more accessible way of distributing messages to your organization. 

And unlike Zoom calls, videos can be rewatched later on, giving employees greater flexibility to refer back to the information later on or whenever they may have questions. 

2. More emotionally engaging 

Not all messages are a good fit for text. For example, internal communications on employee benefits or company culture can come across too distant when delivered via email. 

Instead, internal communications videos also offer a valuable tool that leadership can use to create more of an emotional connection with employees, conveying body language, tone, and authenticity that would otherwise be lost in a text-only format. 

For employees at large companies, receiving regular video updates from the CEO can make upper management feel more approachable and less intimidating. 

The emotional nature of internal communications videos is especially valuable for companies with many remote employees, as it can help them feel more connected to the organization despite the physical distance.

3. Creates messaging consistency

In large multinational organizations, messages can easily get lost in translation, literally and figuratively. 

Creating internal communications videos makes sure that every employee, no matter where they are, gets the same clear, consistent message without the confusion that often comes with face-to-face meetings or long email threads.

Plus, when you create corporate videos with an AI tool like Colossyan, you can automatically translate your video in one click, ensuring everyone can watch the same video in their preferred language. 

4. Better information retention

When carefully put together, internal communications videos have the power to capture viewers’ attention instantly.

In fact, video communication enables viewers to remember 95% of information, while text-based messages only reach 10% retention levels. 

This makes video an excellent solution for training, compliance updates, and general internal comms where there is a high need for employees to retain certain information.

5. Simplifies complex concepts

While a lengthy PDF on a new company process might seem helpful, written text isn’t always the best way to explain complex concepts to your audience. 

Instead, video allows you to combine both audio and visual cues that are easier to understand. 

For example, including a screen recording walking employees through a new HR process provides significantly more guidance than a written explanation without visuals. 

Related: How to Turn an Article to Video in Less Than 5 Minutes

Use cases for internal communications videos

Internal communications videos keep employees informed, engaged, and aligned with company goals. Videos create a personal, engaging experience that keeps employee communication effective.

If you’re interested in creating internal communications videos but aren’t sure where to start, here are a few internal corporate video ideas to help you get started. 

Onboarding videos 

Internal communications videos streamline the onboarding process by providing consistent welcome messages from leadership and clear introductions to company values and procedures for new employees. 

New hires can watch these onboarding videos at their own pace, reducing information overload while personalizing the experience with faces and voices that make them feel welcome before they even meet their colleagues in person.

Training videos 

Training is one of the most powerful use cases for internal communications videos. Training videos allow employees to pause, rewatch, and learn at their own speed, all while ensuring critical information is delivered in a standardized manner across departments or office locations. 

Plus, AI video tools like Colossyan allow you to add interactivity – such as branching scenarios and multiple-choice quizzes – to your training videos and internal communications videos, allowing you to check learner understanding throughout your content. 

Here’s an example of an interactive video created with Colossyan: 

Not only can these AI-powered training videos be translated in a single click, but they can also be easily updated without the need to refilm anything, since they rely on text-to-speech technology. 

Businesses that create training videos benefit from shorter training times, improved knowledge retention, and a more efficient system of content upkeep.

Company culture videos 

Recognizing employees through internal communications videos is positive for team morale, strengthens team bonds, and reinforces the company's values. 

Incorporating video content into an internal communications strategy helps celebrate achievements, boost employee engagement, and align teams with the company's mission.

Plus, internal communications videos can add color to your company culture content, allowing your organization to highlight exceptional employees in a more engaging format. 

Crisis communications

Executives can use videos to deliver authentic messages that are more impactful than standard emails. A well-delivered video can provide guidance in uncertain times, reassure employees, and build trust by showing leadership as relatable and approachable, not just a name on an email.

Using AI to create internal communications videos

You might be thinking – creating internal communications videos sounds great, but you might not have the time or resources to bring these types of videos to life. 

You’re not alone. The long filming and editing timelines that come with traditional video production can be prohibitive for many teams. Not to mention, manually creating videos can be extremely expensive, and might not be in the budget for internal communications. 

This is where AI video comes in. 

With an AI-powered video tool like Colossyan, companies can generate high-quality videos quickly and cost-effectively – without ever having to pick up a camera. Colossyan allows you to create professional-quality videos from text alone, and add engagement to those videos with AI avatars and interactive video elements. 

Here’s a closer look at how Colossyan can level up your internal communications strategy with fewer time and cost requirements: 

• 200+ AI avatars: Colossyan’s diverse library of AI avatars allows you to choose the AI presenter that’s right for your videos, including avatars in industry-specific settings. 
• Custom avatars: Regularly creating content on behalf of your CEO or leadership team? Create custom avatars of your executives to create personalized internal videos without having to film them every time. 
• One-click translation: Instantly translate your Colossyan videos to 100+ languages. 
• Document-to-video: Looking to make an internal memo more interactive? Simply drop your document into Colossyan and we’ll turn it into an interactive video draft in less than a minute. 
• Branching scenarios: Creating choose-your-own-adventure-style training helps your audience practice decisionmaking in a risk-free environment. 

How to create an AI internal communications video in 4 easy steps

Creating an internal communications video using AI only takes a few minutes (seriously!). 

Here’s a quick overview of the steps required for a polished and professional result:

Step 1: Write your script 

A good script is the foundation of any high-quality video. Once you know what you want your video to say, enter the script into Colossyan’s script box. 

Within the script box, you’ll be able to choose whether you want the script to be read by a narrator or as AI avatar dialogue. 

Also read: How to Write a Standout Video Script in 7 Simple Steps

Step 2: Choose your AI avatar

If you’d like your video to feature AI presenters as your on-screen talent, then you’ll need to choose which AI avatars best match your audience and message. 

Colossyan offers more than 200 different avatars of all different ages, ethnicities, and professions to choose from, giving you a range of options. 

Alternatively, you can create an AI avatar of yourself if you’d like the video to feel more familiar and personalized to your team. You can also clone your voice to give your custom avatar added realism. 

Step 3: Customize your video

There are a lot of different elements that go into an engaging video – on-screen text, media, animations, and even your fonts and colors. 

All of these video elements are fully customizable within Colossyan. You can even add your existing brand kits to ensure the look and feel of your video is aligned with your company branding. 

Step 4: Generate and share

Once you’re happy with your video, the last step is to generate! 

Your final video product will come complete with accurate avatar lip sync with your script, and it will also feature all of the animations you added while editing. 

From there, you’ll be able to download your video in multiple formats – including SCORM if you need to add your video to an LMS platform – or you can simply distribute it via shareable link.

Here is an example of a sales training created with Colossyan: 

Takeaway

The current state of work today has made internal communications more difficult than ever. 

Whereas much of your company’s internal communications might’ve previously occurred in person at the office, the rise of remote work means many teams find themselves spread across different time zones or spending most of their week working remotely. 

Companies are having to find new ways to bridge the communication gaps this has created. Fortunately, internal videos serve as a strong communication tool for delivering engaging messages at scale and improving information retention and team-wide communication. 

And the best part – creating these videos does not have to be overly time consuming. 

With Colossyan, you can create high-quality videos in minutes, allowing you to better engage with your team and replace unnecessary meetings and email threads with a short video message. 

Why not give it a try? Sign up for Colossyan risk-free (no credit card required), or book a product demo with our team to learn more about AI video.

There were almost 3.5 billion online users consuming video content in 2022. In 2024, close to 165 million users in the U.S. alone watched live video. 

In other words – to say video is necessary for your user engagement strategy would be an understatement. Video presents an easy and straightforward way to communicate information to your audience. 

This is especially true for FAQ (frequently asked questions) videos in which you answer customer questions and troubleshoot common problems they might face. 

But the problem with producing FAQ videos? Not everyone is comfortable in front of a camera. 

Fortunately, with new AI video tools, creating high-quality videos without cameras and on-screen talent has never been easier. In this blog, we’ll show you how to make FAQ videos without cameras, while still creating an interactive and rewarding experience for your audience – all while you remain anonymous.

What is an FAQ video?

Let’s start with the basics. FAQ stands for “frequently asked questions,” and FAQ videos are usually short, 1-2 minute videos that address common questions regarding a product, service, or specific topic. 

Think of it this way – answering numerous online requests and questions manually can be a tedious task, and it will limit your ability to provide top-quality customer support to those who really need it. 

Instead, having a dedicated FAQ page allows you to answer all recurring questions in a single place, allowing your customers to quickly find answers to their inquiries on their own.

Although you can provide written answers on your FAQ page, FAQ videos are more engaging and boost information retention. Viewers typically remember 95% of a message delivered through FAQ videos, but usually only remember about 10% of content when in text-only form.

Overall, FAQ videos are a surefire way to engage with your target audience, resolve their frequent questions, and eliminate blockers that might prevent them from signing up or completing a purchase.

Key benefits of FAQ videos

Still not convinced that faceless FAQ videos are worth your time? Let’s take a closer look at the many benefits to creating FAQ videos that go beyond simply getting your customers’ questions answered. 

Saves time and resources

Manually responding to every customer question takes away resources and time that you could’ve otherwise dedicated to more critical business operations. 

Instead, with a robust library of FAQ videos, your customer service team can spend more time on more complex questions and other high-impact business tasks. And after all, time is money.

More engaging content

A short, well-structured video is much easier to digest than reading long help articles. FAQ videos create a more dynamic and engaging experience for your audience, and can make your material easier to understand. 

The more satisfied prospects are with your customer experience, the more likely they’ll be to take an action or purchase a subscription or leave you an online review.

Plus, with an AI video tool like Colossyan, you can even add branching scenarios to provide highly tailored troubleshooting support within your FAQ videos. 

For example, near the end of your video, you could ask “Did that answer your question?” with yes and no buttons. If a viewer clicks no, they’ll be shown an additional solution to try to solve their problem. If the answer’s yes, then the video ends. 

Download our guide to learn more about how to design effective branching scenarios:

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Better brand consistency

Even the best employees will make a mistake now and then. Creating a strong knowledge base of FAQ videos ensures your customers get a straightforward and uniform answer to their questions every time. 

And from a branding perspective, creating a series of FAQ videos that look and feel the same from one to the next is a great way to ensure your messaging is always in alignment. 

And with a platform like Colossyan that allows you to create faceless AI videos, you’ll also have the option to add AI avatars to your content. 

Think of AI avatars as digital humans that can serve as your very own brand representative. You can add your company logo to their clothing and pair them with any script. Plus, they can speak more than 70 languages, making them great for multilingual FAQ videos. 

Related: The Top 5 Benefits of AI Avatars in Your Video Content

And the best part? Because AI avatars are always available, you can create new videos with them at any time, without having to worry about their availability or changes in appearance. This makes them the perfect choice for creating polished, uniform, and professional FAQ videos. 

How to create an amazing FAQ video in 5 easy steps

Creating your own FAQ videos has quite literally never been easier thanks to text-to-speech video tools. However, a solid process will ensure a strong final product. 

Below, we’ve outlined five steps you’ll want to follow for strong videos. 

Step 1: Identify the most common questions

To create helpful videos, you want to answer questions that your customers are actually asking. To do that, you have to gather a little data. 

If your FAQ videos are for prospective customers, ask your sales team to create a list of the most common questions they receive in product demos, as well as how they typically answer them. Try to prioritize questions that would potentially affect whether someone makes a purchase or signs up for a free trial, as these have the highest impact potential. 

For customer support FAQ videos, ask your customer support team – as well as your customer success team, if you have one – for a list of their most frequent questions, customer surveys, as well as the features involved in their most common support tickets. Pay close attention to the questions with quick fixes to identify areas where a short FAQ video could save the support team a lot of time. 

Step 2: Write a clear and concise FAQ video script

Time for the fun part! Create a short, engaging, and easy-to-understand FAQ video script that uses simple language while still answering the questions you collected in the first step.

Try to avoid jargon that may be unfamiliar to your audience and keep a standard video structure, such as starting with an introduction, explanation of the common questions, and a conclusion. 

Don’t forget to include a CTA (call to action) at the end of the video as well. This might look like “Email us at support@colossyan.com if you have any remaining questions.” That way, your audience knows what to do if the FAQ video wasn’t what they were looking for. 

Pro tip: AI video platforms like Colossyan can significantly speed up the script writing process. With Colossyan’s AI script assistant, users can have Colossyan write a solid script from scratch, or even edit their existing script to improve tone, length, or grammar. 

Step 3: Choose the style of your FAQ video

There are a number of different viewing styles and formats available for FAQ videos. For instance, you could create screen recording videos that walk the viewer through a process, or just have an actor (or AI avatar) sitting in front of the camera explaining a concept without any screens. 

To decide what works best, consider the type of information you’re sharing, and where these FAQ videos will be distributed. 

For example, customer support troubleshooting videos are well suited for screen recording videos with a simple voiceover or talking head, as the screen adds a visual explanation in addition to the audio explanation. 

On the other hand, if you’re creating a video for your sales team that answers more abstract frequently asked questions, then a simple actor in front of the camera should suffice. 

Many people opt for faceless FAQ videos, as they’re easier to create since they don’t require anyone to be on camera. Although this is an easy way to make videos, it isn’t always the most engaging. 

Instead, Colossyan allows you to use AI avatars as your on-screen talent, helping your videos feel more personalized and engaging. You have many options regarding how to use AI avatars in your videos – they can be used as a talking head in the corner of a screen recording, or as a full-body AI presenter on your video’s center stage.

You can also create an AI avatar of yourself with Colossyan, allowing you to create talking avatar videos that still feel personalized to you. And with the option to clone your voice, your custom avatar can sound like you too. 

Step 4: Edit and customize your video elements

By now, you have everything you need to bring your FAQ video to life. 

With Colossyan, this process is simple. Add your script into Colossyan’s script box, and an AI voiceover will be automatically created alongside your high-quality visuals. Or, you can choose an AI avatar from Colossyan’s large library to lip sync the voiceover for added engagement. 

Colossyan also offers a document-to-video feature, which will automatically create a video draft for you based on the document you upload. This is a great option for FAQ videos, as you can upload a simple PDF with your questions and answers, and Colossyan will do the rest. 

Videos created from the doc-to-video workflow will come complete with AI avatars, voiceovers, visual aids, and on-screen text. All you’ll need to do is edit it to your liking. 

But regardless of the video creation software you use, don’t forget to use your own brand kit as well, integrating your colors, fonts, logos, and tone of voice for added brand familiarity and emotional response.

Including subtitles and multilingual translations are also a great way to improve accessibility, and both are possible with Colossyan. 

Step 5: Generate and publish!

Once you’re done editing your AI video, the last step is to generate it! After that, publish it to the necessary channels and FAQ pages. 

Why AI-generated FAQ videos are the future

The use of AI is changing every industry. Business owners and investors understand that AI can help eliminate or reduce the reliance on expensive production time and costly editing. 

FAQ videos generated with AI are a game-changer for any brand, allowing you to produce professional video content at scale.

But make no mistake – AI video tools like Colossyan don’t require you to sacrifice your brand identity or voice to create good-quality content. Instead, by integrating interactive video elements into your content and creating scenario-based videos, you’re able to make viewers feel more immersed in your content and boost their information retention in the process. 

And with better quality content created in less time – at a lower cost – what’s not to love? 

Final thoughts

Producing FAQ videos no longer has to rely on expensive camera equipment you need to rent or maintain a pool of talented actors with impossible schedules to coordinate. 

Instead, you can create powerful, engaging FAQ videos, all generated with AI tools that won’t force you to be in front of any camera.

Colossyan is the all-in-one AI tool that can help you create FAQ videos at scale. As the leading AI video generator for workplace communications, Colossyan helps you bring your brand voice to life through personalized videos, all with the goal of helping you use your FAQ videos to deliver a better customer experience. 

With features like branching scenarios, 200+ AI avatars, and multilingual support, Colossyan has everything you need to create high-quality FAQ videos. 

What are you waiting for? Try Colossyan 100% risk free today, or book a demo to learn more.

Ever wished you could create videos without having to film yourself in front of the camera or tediously record voiceovers? 

Well, with AI avatars, you absolutely can.

An AI avatar is a digital human that replicates human movements, expressions, and speech patterns to create realistic virtual interactions. 

In other words, AI avatars allow you to create high-quality video content without ever having to pick up a camera. Plus, AI actors can speak dozens of different languages, further amplifying the reach of your content. 

In this article, we’ll dive into what AI avatars are, the benefits of using them, how to make them, and finally, how you can begin using them in your own videos. Let’s get started. 

So, what is an avatar? 

An AI avatar is a digital representation of a person, typically used in virtual environments, video games, or social media. 

Avatars can be a 2D or 3D image that gives individuals the ability to interact and communicate in digital environments, often mirroring the physical appearance and persona of a real person. 

AI avatars are one category of avatars composed of a digital representation of a person enhanced by artificial intelligence, which allows for more dynamic, responsive, and lifelike interactions in virtual environments. 

Unlike traditional digital avatars, which tend to be more animated and less human-like, AI avatars mimic human movements, gestures, facial expressions, and can even replicate a user’s voice. 

Also read: Custom Avatars: What They Are and How to Create One

How do AI avatars work?

AI avatars work by combining several different AI technologies, such as machine learning, computer vision, and natural language processing to create lifelike representations of real people. 

These AI actors are typically programmed to recognize and replicate human behaviors like facial expressions, gestures, and speech, which leads to additional realism. 

For AI video generation platforms like Colossyan, AI avatars are created using videos of real people, whose likeness can be synchronized with real-time data to allow for realistic lip sync based on your inputted text. 

From there, text-to-speech technology enables you to use these AI avatars in any context with any script. 

Benefits of using AI actors in video content 

Thanks to the many benefits of using AI avatars, traditional video creation is becoming a thing of the past in the workplace. 

AI videos enhance engagement and motivation in settings like eLearning and video presentations by replacing outdated, traditional content formats with more immersive video content.

Plus, videos created using AI avatars are more cost and time efficient and scalable. Let’s take a closer look at a few of the other top benefits of an AI avatar creator. 

1. Boosts audience engagement 

AI avatars allow you to personalize your video content in ways human actors can’t. 

For one, you’re able to select an AI actor that resembles your audience’s demographics or profession. If you’re speaking to a medical audience, you can use an AI avatar that’s dressed as a doctor, without having to hire an actor and film them in the necessary costume. 

Most AI video platforms offer numerous different avatar styles, enabling users to experiment with different appearances to identify how they can engage their audience best.

And perhaps more importantly, AI avatars can speak dozens of languages. So instead of forcing your audience to read subtitles in their native language, you can translate your AI avatar’s speech into any language with the click of a button. 

Just imagine how much more engaging your content will be when your audience can consume video content in their own language hosted by a humanlike AI actor. 

2. More time and cost efficient 

Hiring actors for every piece of video content you create can be costly – not to mention the long filming and editing time required to create your finished result. 

But when you opt for AI avatars in your text-to-speech videos, you can create polished video content in a matter of minutes. Your AI avatars will read your script aloud just like an actor would, but in a fraction of the time. 

For example, AFNB GmbH was able to cut its video production time from 30 days to 1 day using Colossyan’s AI avatar video platform. By eliminating the need to manually film videos, AFNB saved 80% of its production expenses. 

3. Easier to scale video content 

Content is always changing, which can pose problems for companies that invest heavily in video content. A small process change can immediately make a video outdated, meaning companies will need to refilm their content to update it. 

But when you use AI avatars, all you need to do is change your avatar’s script and regenerate your video. It only takes seconds. The same goes for AI narrator videos.

Plus, for teams looking to scale their video content creation processes, the speed at which AI avatars allow you to create content is a game changer. You can create 10 videos in the time it might take to create one the traditional way. 

Best use cases for AI avatars in video content 

One of the best things about AI avatars? They can be used in almost any context or setting. 

That said, some use cases are better suited for AI avatars than others. Here’s a look at four top ways to add AI avatars into your workplace video content. 

Education and training 

Creating and updating training content can be a large undertaking, which makes it a great use case for AI avatar videos. 

Some AI video generators – like Colossyan – are specifically designed with workplace learning in mind. For example, Colossyan offers avatar conversations, branching scenarios, and multiple-choice quizzes – all with the goal of fostering active learning in your content. 

Customer service 

Personalization is a key component of customer service. That said, it isn’t possible to help all of your customers at the same time. 

But one of the main benefits of AI avatars is that they can be in multiple places at once. Creating a series of customer support videos featuring a recognizable, consistent AI avatar is a great way to make your support content feel more personal while mitigating team capacity issues. 

Corporate communications 

When working in corporate communications, speed is key. 

Using AI avatars to distribute messages in your corporate videos is a great way to get the word out about an announcement quickly. Simply add your script, select the right avatar for your video, and generate your content. 

AI avatars are especially useful when you need to create messages on behalf of company leadership, but you don't always have the time required to film a new video of them every time. Instead, creating an AI avatar of your CEO or other executives can help streamline the process of creating and distributing video messages quickly.

Pro tip: Colossyan offers a document-to-video feature, which allows you to turn any file into an engaging video in minutes – such as a company memo. 

Simply upload your document, choose a template, and Colossyan will add the necessary information to your video draft, complete with an AI avatar, voiceover, and images – all in less than 60 seconds. 

Check it out: 

Marketing and sales outreach 

Maybe you want to personalize your sales outreach, but don’t have the resources to manually record a voiceover tailored to every single lead. 

With AI avatars, you can create personalized marketing or sales content at scale. AI avatars can make your content feel personal, without the time investment typically required of personalized content. 

How to make an AI avatar  

Maybe you’re ready to play around with AI avatars in your video content, but using an AI avatar generator to start from scratch sounds tedious and time consuming. 

The good news is, many video platforms offer premade AI avatars, meaning you can just choose one and start creating content immediately. 

Or, if you’re looking to create a talking avatar of a company leader or brand representative, that’s also possible with a custom avatar. 

Colossyan offers three different types of AI avatars: instant avatars, custom studio avatars, and stock avatars. Instant and studio avatars allow you to create an AI avatar of yourself, whereas stock avatars are pre-made using footage of actors and are ready to use.

Here’s a closer look at each avatar option:

Instant avatars

Instant avatars are a type of custom avatar created using just your cell phone camera, without the need for professional equipment.

To create an instant avatar, you'll simply upload a 15-20 second video clip of yourself to Colossyan, and in less than a minute, you'll have an AI avatar of yourself that can be paired with any script.

Instant avatars also retain the original background of your input video, as well as your body movements, which allows you to create videos that are extra realistic and natural feeling.

Plus, your instant avatar will be multilingual, as they can be paired with any of the 600+ AI voices in Colossyan's library. Or, you can clone your voice to allow your avatar to speak 30+ languages in your own voice.

Check it out:

Custom studio avatars

If you’re looking to create a high-quality custom avatar that can be used with any background, then a studio avatar might be your best bet.

Colossyan's custom studio avatars are recorded in a green screen studio with professional equipment, requiring 10 minutes of footage and a 15-day processing time. Although they take longer to create, your avatar will be professional quality (4K max resolution).

Your studio avatar will serve as your digital twin, and it can be used in body, shoulder, or bubble views. Your AI avatar's outfit will be the same as whatever you recorded your footage in, meaning you can record your avatar in company-branded apparel.

And just like with instant avatars, you can even clone your voice for an extra level of realism:

Regardless which of Colossyan's custom avatar options you choose, rest assured that both will closely resemble your likeness for an accurate and realistic result.

Ready-to-use stock avatars 

For those looking to start using AI avatars in their videos as soon as possible, stock avatars are the way to go. 

Stock avatars are premade, meaning you just need to select the one that best suits your message or audience and you’re good to go. 

Colossyan offers over 200 stock avatars for users to choose from, including AI avatars of all different ethnicities, ages, and professions. 

And with Colossyan's new scenario avatars, users on Business and Enterprise plans have access to dozens of different AI avatars in industry-specific environments, making it easier than ever to create realistic scenario-based training content. This includes healthcare, manufacturing, office, and educational settings – with even more scenario avatar options coming soon.

These scenario avatars are all ready to use, and can be paired with any voice, script, and language.

Ensuring the ethical and safe use of AI avatars

As AI avatars become increasingly paramount, ensuring they're used safely and ethically is paramount.

Regardless of which AI avatar generator you choose, you'll want to ensure that your AI avatar app has implemented robust security measures to protect user data and prevent potential misuse. This includes examining your AI avatar creator's content moderation policy to understand how they monitor and regulate user-generated content.

For example, Colossyan's content moderation policy does not tolerate inappropriate language, deceptive content, and violent material. When it comes to custom avatar creation, Colossyan requires express consent from the person creating the avatar, and allows them to decide who can use the finished avatar. All stock avatars in Colossyan are created using the image of consenting actors who have been properly compensated.

The future of AI avatars

AI avatars are changing the AI video space and removing the barriers to entry for video production for teams around the world. But you might be wondering, what will the future of AI avatars look like?

Emerging trends and applications

The future of AI avatars holds immense promise, with trends and applications on the horizon with the potential to revolutionize various industries. One of the most significant trends is the integration of AI avatars with virtual and augmented reality, allowing for immersive and interactive experiences.

While interactive AI videos are already possible thanks to features like branching scenarios and multiple-choice quizzes, AI avatars will likely soon have real-time conversational capabilities, which will allow you to interact with an AI actor as if it's a human. This type of development will allow you to use these AI agents as academic tutor or even a customer service representative that's available 24/7.

And this is just the tip of the iceberg. As AI technology continues to evolve, we can expect to see even more innovative applications of AI avatars in the future.

In the meantime, AI avatar quality is continuously evolving, with emotional AI avatars and more dynamic avatars becoming more commonplace.

Start using AI avatars with Colossyan 

The easiest way to get started with AI avatars is with an AI video platform like Colossyan. 

Colossyan helps workplace learning teams leverage AI avatars and text-to-speech narration to create professional-quality video content – without ever having to pick up a camera. 

By replacing human actors and filming equipment with ready-to-use AI avatars, Colossyan helps you say goodbye to the high cost and scheduling delays typical of traditional video production.

Not to mention, Colossyan offers a wide variety of different AI avatars for you to choose from, with over 200 different avatars of all different ethnicities, ages, and professions.

Don’t just take our word for it – customers like Sonesta have cut 80% of their video production costs using Colossyan. 

Ready to start using AI avatars in your videos? Try Colossyan for free today or book a demo to learn more.

Here at Colossyan, product releases are more than shiny new features – they’re a celebration of our community, a transparent overview of where we are as a platform, and an open discussion about where we should go next. 

AI video innovation at Colossyan is always led by creators, and we’re thankful for everyone who is with us on this journey.

This February, we’ve announced a number of exciting updates during our Winter Release Webinar – such as industry-specific Scenario Avatars and Branded Document-to-Video, both of which were highly requested during previous product events. 

For those of you who missed the webinar, you can access the recording here.

Now, if you prefer a quick read — here is what we’ll cover in this blog article:

• The past few months at Colossyan
• Scenario avatars
• Video analytics
• Branded Document-to-Video
• Colossyan API and Zapier
• What’s next at Colossyan

We’ll begin with an overview of Colossyan over the past few months, which will reveal some rather impressive numbers.

P.S. Make sure to follow Colossyan on LinkedIn so you won’t miss any future webinars!

The past few months at Colossyan

Over the past few months, the Colossyan team has been busy refining our platform to bring you the best AI video creation experience possible. 

We’ve launched 3 big releases, rolled out 10 feature updates, and implemented more than 50 improvements – from personalization with instant avatars to voice cloning in over 30 languages. You can check out our changelog to see relevant information on all the main product updates.

Video generation times have improved by an impressive 33% over the past few months, allowing you to create videos faster than ever. Meanwhile, our support team has handled over 1,500 user inquiries, ensuring you have the help you need when you need it. In fact, our support team even got a few shoutouts from the audience in the chat during the webinar. 

Remember – you can always reach out to us at support@colossyan.com if you have any questions, or need help getting started.

Now let’s dive into the details of our latest releases, including scenario avatars, video analytics, and branded videos created from documents. 

Meet Scenario Avatars: Realistic avatars in different industries

We all know the importance of choosing the right presenter for your video — their attire, background and overall characteristics should help you build a connection with your audience, so it’s absolutely essential to choose an AI avatar they can relate to.

With the Scenario Avatars release, our creators are now able to access a stock library of over 200 professional AI avatars, which includes industries such as healthcare, manufacturing, logistics and many more.

Ever needed a dentist avatar, or perhaps an avatar in a safety helmet? Colossyan is proud to be the only AI video platform on the market to provide such a diverse selection of professions and industries, making it an ideal choice for companies in need of industry-specific video content.

Here’s an example of a Soft Skills training video created with a Scenario Avatar:

Colossyan Scenario Avatars are available to all Business and Enterprise creators, and can be tried out in our free trial.

Video analytics that track views, average time spent and quiz scores

Colossyan video analytics provide insights into how viewers engage with your content, tracking key metrics like views, average watch times and quiz scores. 

This feature can help you optimize your videos and improve performance, as you’ll get a clear overview of how learners respond to your videos. This feature is Enterprise only, so if you’re looking into the Enterprise plan, you can contact our team to try it out.

Videos from documents with your company’s branding and quizzes

Our new version of Document-to-Video brings your company’s branding into your video creations, letting you customize ready-made templates to align with your visual identity, as well as add interactive elements like multiple-choice quizzes to boost engagement.

You can also create branded videos from prompts, and add relevant quizzes with just a click of button. Branded document-to-video creation is available to Enterprise creators, and AI-generated quizzes are available on all Colossyan plans.

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Personalized videos with the Colossyan API

If you’re looking to scale personalized video creation, then the Colossyan API is your solution. In this video, you can see how our creator Chris Hodgson is using the Colossyan API together with the Magic Toolkit and Articulate Storyline.

You can use the Colossyan API to automatically generate videos with your learner’s names, quiz scores, and any other personalized inputs – and if you’re not into coding, then you can contact our team to give you access to our Zapier integration, which requires no coding at all.

Our API can go as far as generating personalized love predictions — you can check out an AI Fortune Teller made with the Colossyan API here!

Coming next: Editor 3.0, Avatar Emotions, and AI-Generated Avatars

Our roadmap for the near future includes several exciting developments: 

Editor 3.0 will introduce a redesigned homepage with improved navigation and new rich-text editing options, including bullet points, improving the user experience and making video creation even more intuitive.

Avatar emotions will soon allow avatars to convey a wider range of emotions, adding depth and personality to your videos. 

Additionally, we’re planning to introduce over 200 new AI-generated avatars to give creators access to even more scenarios and use cases. These highly realistic AI presenters will elevate personalization and engagement, helping you create even more impactful content.

Want to learn more?

Check out the full Colossyan Winter Release webinar to learn more about our latest updates, and discover how they can transform your video creation workflow. 

You can also book a demo with us to see how Colossyan can help your team effectively scale video creation with AI avatars, voiceovers and interactivity.

This winter marks an exciting chapter in our journey of simplifying knowledge sharing with video. Whether you’re exploring our newest releases or awaiting the next generation of Colossyan avatars, we’re here to ensure you stay ahead in the ever-evolving world of AI video. Stay tuned for more updates, as we continue to innovate and empower creators all around the world.

We regularly host webinars on AI technology, learning design and product releases – so make sure to follow our LinkedIn page  and turn your notifications on to keep up with all of our future webinars. 

Thanks for reading, and see you at the Colossyan Spring Release!

Organizations can be very lonely places. Over time, workplaces have tended to become more and more atomistic, with people increasingly working in environments geographically severed from their colleagues. Added to this sense of remoteness, employees are given individual KPIs, performance reviews, targets, and work plans; the prevailing yardstick for measuring success focuses on you, not us.

For individual workers this can often mean a sense of pressure and disappointment, and a feeling that success is an individual accomplishment with very little support.

Why does this matter?

Signs and effects of isolation

In my experience, the focus on individual, siloed performance often hampers effective cooperation and problem-solving, the very factors we know are important drivers for innovation and organizational adaptability. It is hard for organizations to thrive and grow when people feel under pressure, not supported, and underappreciated.

When we look a bit closer, we can observe some typical signs of a siloed setup:

Firstly, people who work in isolated environments often find it very hard to ask for help; they feel they are supposed to do their ‘own homework,’ and admitting they need help would be showing weakness, opening a window on failure. 

Secondly, many people also show resistance offering help and support to colleagues because doing so might compromise their own work plan achievements; the priority is to fulfill their individual targets. Naturally, we end up with selfish people in selfish organizations, with very little care for the overall, bigger picture.

Lastly, a relentless drive for efficiency and productivity means that workers never really complete their work, they perpetually move on to the next set of tasks after one is accomplished. The pressure never goes away. This, too, can have a direct effect on individuals’ physical and mental health. Work, from the perspective of the employee, becomes a combination of worry and anxiety and very little reward. If people succeed, permission to continue often comes with even more pressure and demands.

Organizations try to offer compensation; however, these often come in the form of external events, outside of the workflow. There may be the odd team bonding exercise, the night out, the pizza party, the offsite or the social event. These occasions tend to become opportunities for staff to let off steam, where they try to show their mastery, not vulnerability, and where they wear a mask of confidence and success towards coworkers because that is what is expected of them, and that's what everybody does. This masking often incorporates a fear of failure, a worry that they will be ‘found out’ as someone not quite as good as they try to convince people they are. 

In short, work in modern organizations is daunting, difficult, and a place where it is hard to survive alone, let alone thrive or grow. And yet, to learn, thrive and grow is exactly what these modern organizations need from their workers to be able to compete in ever more complex business environments and accelerating rates of change. In fact, the entities themselves need to become a learning organization to excel. 

So, what to do?

The great reset

Over the many years having worked in some of the world’s largest, complex organizations and offering consulting services to many more, I have learned that organizational learning per se cannot grow without structural and cultural ramifications. 

However, if one can build an organizational network of people who are empowered and willing to share their insights and support each other, in my experience you end up with a happier workplace, with resilient people delivering more, and adapting better to change because they feel supported and part of a bigger purpose than their individual KPI achievement.

Drawing from and inspired by these insights, I recently completed writing my book on organizational learning, I titled it The Great Reset: Unlocking the Power of Organizational Learning. The research for the book was based on interviews with many individuals, case studies of companies doing organizational learning well, alongside deep reading into the literature around organizational learning, some of which dated back to the 1980s. 

From this research, five core values crystallized, which, when collectively applied, enable engaged and intelligent workspaces that are supportive, creative and innovative. The development of intense organizational learning then leads to the creation of strong workplace communities and an end to atomization with its detrimental effects.

Five values to enable organizational learning

Value one was repeatedly mentioned to me: You must value relevant work systems and processes. The keyword here is relevant. 

Work systems and processes should not drive individuals; individuals should drive relevant work systems and processes that should be continuously under review. It means that they should be revised and made fit for purpose and capable of being challenged by those who work with that system or process to make it more efficient. 

This value alone could transform many organizations where staff have told me they can do their work despite, not because of, the work systems that they have to deal with.

Value two is valuing decency and human kindness. This value is the bedrock of a sharing, successful learning organization. 

If decency and human kindness are not consciously created, and lived by example, no one will share their learning, or their need to learn, in a harsh and judgmental climate. This value came up again, and again. People want to feel they are working in a tolerant, fair and generous working environment. It doesn’t mean there is no pressure to deliver, but pressure or incentives can be designed in a relevant and appropriate way.

The third value is prioritizing teams and small group working over individual performance. I realized that group work and team targets are ultimately more effective than focusing only on individuals. 

Inside empowered teams, workflows can be distributed based on competence and capacity with the aim to increase productivity. A welcome outcome of this ‘team over individual’ focus is the creation of strong collective responsibility.

The fourth value I’ve identified is to value your team's knowledge and expertise. People often know far more than their employers or even their colleagues realize. 

If you create an environment where knowledge and expertise can be freely shared, everyone benefits and the skills profile of the organization as a whole rises exponentially. Everyone learns, and everyone has an agenda to build their skills. Each challenge helps knowledge grow, and any insights are made available to the entire organization.

Valuing agility and flexibility in work and work practices is the final value. Organizations that allow an element of autonomy enable the ability to develop skills towards mastery, and if this happens as part of a community, intrinsic motivation emerges. This effect goes back to the concept of ‘self-determination theory,’ which has been around for 40 years, and a massive body of research supports it.

Conclusion

In conclusion, for organizations to succeed as a learning organization, I suggest that they value and consciously build strong internal communities and purposefully empower them. 

These communities can be cross-functional, and they will solve problems and develop collective knowledge faster than individuals. When you further underpin those communities and functional teams with your organizational lived culture, you strengthen the very bonds that keep people in organizations. People are more reluctant to leave if they feel a strong raft of support.

Technology is here to help. One of the great things about emerging new technologies that are coming into the workplace is that their focus is on groups and on community development through knowledge sharing. If you take something like virtual reality as a technology, it works best in a team context, and the most effective use of generative AI is to create fast access to internal and external knowledge. 

A new generation of apps focuses on community, sharing and building knowledge together, a powerful new way towards connection. They will deliver enormous value to organizations. I cannot wait.

In Colossyan’s recent webinar, AI Evangelist Marlon Fuentes hosted a fireside discussion with Robert Guidi, an upskilling engineer who previously led L&D initiatives at PwC and Ford, on how AI will shape the learning industry in 2025.

The conversation covered a range of topics, from the democratization of creativity to the R&D mindset needed to fully understand the value of AI for your organization.

Keep reading for a recap of key highlights from the conversation, or dive into the full recording here: 

The global mandate  

Let’s start with why this topic is important within the global economy and how L&D plays a critical role. 

The recent release of the 2025 World Economic Forum’s Future of Jobs Report shows that we can expect a net increase of 78 million jobs by 2030, with 170 million new jobs created and 92 million roles displaced due to shifts in technology, demographics, and the green transition. 

But with this drastic workforce change comes a skills disruption. By 2030, 39% of workers’ core skills are expected to change, emphasizing the need for continuous reskilling and upskilling initiatives. 

AI plays an undeniable role in these changes, as 80% of those surveyed in the WEF report aim to upskill workers with AI training, while two-thirds plan to hire talent with specific AI skills. Individual workers themselves are also increasingly understanding the importance of training, with employee training completion rising from 41% in 2023 to 50% in 2024. 

In other words, L&D leaders have a tall order which heavily relies on AI training. 

Use of AI exceeding rate of PC and internet adoption

Since the release of ChatGPT, the demand for generative AI skills has grown dramatically with 39% of the US population using generative AI and 28% bringing it to work, according to the National Bureau of Economic Research. 

You may be thinking, that’s not a big deal. Well, for context, AI adoption is nearly twice as fast as personal computers (PCs) were three years after the IBM PC launched in 1981, and it’s also outpacing early internet adoption. 

While workplace adoption of AI (28% in two years) is similar to that of PCs (25% in three years), its faster overall growth suggests strong adoption at both consumer and professional levels. 

So, what does all of this mean? For L&D professionals, this rapid adoption means that upskilling in generative AI is no longer optional – consumer use is driving mainstream adoption, shaping workplace expectations, and accelerating the need for AI skills.

The opportunity for L&D professionals 

Given the direction the global workforce is headed, L&D teams are in a unique position to be early adopters of AI tools, enabling personalized, interactive, and scalable upskilling programs that better prepare employees for the future.

L&D teams have long sought to expand on-the-job training and personalized coaching, but these initiatives have historically been difficult to scale using traditional methods.

With the growing accessibility of generative AI, knowledge transfer is becoming more seamless and adaptable. AI-powered video platforms like Colossyan make it easy for enterprise leaders to create localized, scenario-based learning experiences that feel more relevant to diverse learners. 

Interactive AI avatars bring storytelling to life, allowing L&D teams to create immersive scenarios that resonate across cultures and learning styles. Interactive document-to-video experiences, complete with knowledge checks and branching scenarios, ensure that learners are actively engaging with content rather than just consuming it.

Rather than replacing human-led training, AI amplifies the impact of learning designers and coaches, enabling them to scale their reach, personalize learning paths, and provide dynamic, cost-effective training experiences. This shift moves eLearning beyond static content, making learning more engaging, contextual, and accessible to a wider audience than ever before.

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Key takeaways on AI in L&D in 2025

Fuentes and Guidi discussed the exploratory mindset needed for organizational AI adoption, the democratization of creativity, and the impact of AI models on the storytelling aspect of L&D. Let’s take a closer look: 

Organizational AI adoption begins with an R&D mindset 

When it comes to implementing AI as an L&D team, there are typically two types of challenges – organizational and tech related. 

L&D teams can navigate organizational barriers to adoption by understanding procurement requirements and engaging vendors strategically. This means identifying fixed needs early, ensuring AI tools align with security, compliance, and integration standards. 

(Pro tip: Here’s a framework to get you started with procurement and vendor engagement!) 

To minimize risk, L&D teams should sandbox AI experiments, running small pilots to test effectiveness and gather feedback before full deployment. Taking a structured, informed approach ensures smoother AI adoption while keeping room for innovation. 

Guidi advises organizations to adopt an R&D mindset when it comes to exploring new AI tools, rather than solely focusing on the return on investment of these tools, at least initially. 

When organizations are overly focused on the ROI of a new tool, it limits the amount of experimentation that a company is open to. Instead, the approach should be to gather information and data to determine whether there is value in AI for your team. 

AI can have a huge impact for organizations, but an overemphasis on delivering specific revenue-related outcomes right from the jump can potentially limit proper exploration. 

In terms of securing initial buy-in on an AI solution early on, Guidi’s advice is to lead with the benefits, convincing employees up your direct channel that these tools provide a massive benefit when attempting to keep up with skills change. 

For instance, LLMs allow you to put the answer to every question inside each employee’s pocket, an especially useful capability in organizations where information may be heavily siloed. Plus, having easily updateable AI video content at the ready can allow for “everboarding” instead of onboarding – ensuring your team is constantly ready to adapt to changes and upskilling initiatives. 

Creativity is very quickly becoming democratized 

AI is significantly lowering the barriers to creativity, allowing anyone to be creative without any technical ability. 

Tools like Midjourney and Colossyan enable anyone to create media assets – even if they don’t typically think of themselves as creative. From an L&D perspective, this means there’s now zero barriers to entry for creating educational content. 

Historically, subject matter experts provide deep expertise on a topic to an instructional designer, who is then responsible for turning that information into learning content. But now, with easy-to-use AI tools, SMEs can actually create the content themselves, freeing up instructional designers to optimize content instead. 

Looking forward, this will allow for a more democratic and collaborative approach to learning within organizations, giving L&D teams more of a role in optimizing content rather than ideating and creating material from scratch. 

AI models are enhancing L&D storytelling 

Storytelling has long been considered one of the most effective ways to relay a message to an audience, as it allows people to connect with content on a more emotional level, and provides context that paves the way for a deeper understanding. 

As Fuentes pointed out during the webinar, generative AI uses the language of theater, storytelling, and cinema to convey information – with many tools, such as Colossyan, relying on scenes, scripts, and characters to deliver content. 

AI gives L&D teams more variables to work with when storytelling – and makes it so that anyone is able to engage in creative storytelling – ultimately improving the impact of L&D content. 

In Guidi’s words, “We create memories when we have feelings, and feelings create sticky tape to stick it to your brain. Stories create that feeling that allows you to adhere those ideas to your consciousness. So sure, we need to use stories in L&D, and that’s the power of the LLM – that’s why it’s such a powerful prospect. The way that it conjures emotion is a really powerful tool.” 

What does this mean for the future of L&D?

When we look at some of the training challenges that today’s L&D teams face, we often hear that creating traditional video-based training content is expensive, time consuming, and often results in poor learner engagement. It’s also extremely difficult to scale traditional video production, and even harder to keep those videos up to date when material changes. 

So, what can we begin doing to overcome these obstacles? 

• Personalization as a standard: AI makes it easier than ever to scale personalized coaching, adapt content on the fly, and localize materials for cultural relevancy.
• Content upcycling: Turning documents like PDFs or PPTs into videos complete with multiple-choice questions and context-aware media has never been faster thanks to AI tools like Colossyan.
• Interactivity: Automatically enriching L&D content by adding choose-your-own-adventure-style branching scenarios and knowledge checks is now possible with AI, boosting audience engagement and information retention.
• Immersive simulations: Place your learners inside of your scenario-based videos by better contextualizing content to your industry. 

The best place to start is with an AI video solution that meets all of these criteria, allowing you to produce high-quality video content faster and at a lower cost. 

Colossyan is the leading AI video solution for workplace learning teams. Book a personalized demo to learn more about Colossyan or try it for free today.

NEW YORK, February 4, 2025 – Colossyan, a leading text-to-speech AI video generator for workplace knowledge sharing, announced its 2024 growth results, including a 61% increase in the total number of new accounts, accompanied by a jump to 35,000 business accounts.

The US market played a pivotal role in this expansion, recording an 84% increase in US business accounts, including several Fortune 500 companies. While the US remains Colossyan’s largest market segment, it also experienced a 61% increase in UK-based business accounts and global reach extended across six continents. 

Colossyan’s rapid expansion is in line with the growing global AI video market – valued at $7.6 billion in 2024 and projected to reach $157 billion by 2034. 

The company’s $22M Series A raise in February 2024 paved the way for many product advancements and expansion efforts that have helped differentiate it from other AI video solutions. Colossyan has heavily invested into avatar realism and interactivity features to support the creation of active learning content, for example. 

Fueled by the significant investments in the company, Colossyan has achieved key milestones, including the development of the following features:

• Scenario avatars: AI avatars filmed in real-world contexts, allowing users to simulate training scenarios customized to their specific industry and use case.
• Branching scenarios: Interactive learning experiences that enable viewers to make decisions that alter the storyline’s progression, allowing audiences to explore different paths in simulated scenarios. 
• Video analytics: Metrics on a video’s views, average watch time, and audience quiz scores to help users optimize their content for better viewer engagement. 
• Document to video: Automatically transform static documents like PowerPoint presentations into dynamic interactive videos complete with animations, voiceovers, and AI avatars. 
• Instant avatars: Recently launched, the feature allows you to turn a 15-second video clip of yourself into a text-to-speech AI avatar that can be paired with any script and speak more than 70 languages. 
• API 2.0: Programmatically generate custom video content with Colossyan’s newly improved API by sending text prompts and specifying video parameters.

“Our recent growth is a testament to the transformative potential of AI video technology and a reflection of our team’s relentless commitment to AI innovation,” says Dominik Mate Kovacs, CEO and founder of Colossyan. “Looking ahead to 2025, we are focused on making it even easier for businesses to create and share highly engaging content, in addition to meeting the escalating demand for more immersive AI video experiences.” 

While Colossyan has traditionally focused on learning and development teams, the new features have laid the foundation for the company to serve the needs of new audiences, such as product marketing and sales enablement teams. Highly anticipated upcoming innovations, like scenario avatars and API improvements, will only drive further adoption across these emerging use cases.

Colossyan’s business operations have significantly grown in tandem with this recent growth and product evolution, as the business now boasts a headcount of 100 employees across offices in New York, London, and Budapest.

About Colossyan 

‍Colossyan is the leading AI video platform that helps teams create engaging and interactive content from text. By automating the video production process with AI avatars, text-to-speech voiceovers, and automatic translations, Colossyan allows teams to create high-quality videos at a fraction of the cost and time required of traditional video creation. Nearly 1 million videos have been created using Colossyan, and the platform is used by industry leaders across the globe, including Novartis, Paramount, Continental, and more. 

‍For Media Inquiries 

‍Contact SHIFT Communications at colossyan@shiftcomm.com

With so much content vying for our attention every day, it’s never been more important for brands to connect with customers on a personal level. 

Personalized video marketing – in other words, marketing videos that are customized and relevant to each of your audience segments – stands out as one of the primary ways organizations are connecting with new audiences at scale to build more engaged customer relationships. 

In fact, 78% of CMOs think custom content is the future of marketing, so learning how to drive results with personalized marketing videos has never been more timely. 

In this blog, we’ll take a closer look at personalized video marketing – what it is, the many benefits it offers, and key use cases that can inspire you. We’ll also share insights on how to scale your personalized video marketing campaigns so that they make a lasting impact. 

What is personalized video marketing?

Personalized video marketing is a strategy where video content is customized for individual viewers or audience segments based on their preferences, behaviors, or demographic information. 

For example, a B2B software company might send personalized product demo videos to a prospective customer, highlighting specific features that are relevant to a prospect’s industry and role within sales videos.

In general, personalized marketing efforts strive to address specific audience pain points, making the viewer feel like they’re being addressed directly and fostering deeper engagement in the process. 

Here’s a clip I love from the movie Minority Report that imagines personalized advertising in the future: 

Personalized video marketing vs. traditional marketing videos

A personalized video campaign typically uses data-driven insights to create dynamic and customized experiences tailored to a viewer’s needs, whereas traditional video marketing offers one-size-fits-all messaging. 

Not all personalized marketing videos are created equally – some may be hyper-personalized and address a viewer by name, whereas others will simply be tailored to a viewer’s industry. 

Regardless, personalized videos are highly targeted in a way traditional marketing videos are not.

Examples of personalization techniques

Adding personalized video to your marketing strategy can take shape in several different ways. 

Here are a couple of personalization techniques you may want to consider:

Using personal details to address the viewer

One of the easiest ways to create a sense of direct communication with viewers is by incorporating their name, company, job title, or industry into the video.

This makes viewers much more likely to stick around for the whole video, as there’s a heightened sense that the video was made just for them. 

But how can you go about adding these personal details into videos at scale? AI video tools like Colossyan can help you take data from your CRM or email lists and generate thousands of variations of the same video with customized text. 

Book a demo to learn more about Colossyan’s API capabilities.

Curating custom recommendations for the audience

Custom recommendations involve analyzing a viewer’s past behavior – such as previous purchases, searches, or watched content – to serve video content that aligns with their interests.

This might mean you serve a viewer with video ads focused on the feature pages they recently viewed on your marketing website, for example. 

Giving viewers control over their experience

Interactive videos allow viewers to choose their own journey within the content, making experiences more engaging and tailored. These could include branching scenarios, quizzes, or any other clickable video elements. 

Benefits of personalized video in marketing

The rise of personalized video in marketing isn't just a trend – it's backed by impressive results that demonstrate its effectiveness. 

Here’s a brief overview of the benefits you can expect:

Stronger brand relationships and loyalty

When customers feel recognized and valued, they’re more likely to build a lasting connection with your brand. Personalized videos foster this relationship by making interactions feel personal and meaningful.

Also read: Personalizing Corporate Videos With AI Avatars: A Guide

Better conversion rates

Personalized videos drive conversions by delivering relevant content at the right time. In fact, personalized videos have around 16 times higher click-to-open rates than generic videos, and they can boost conversions by 500%. 

Enhanced customer experience

Personalized videos make complex information more digestible and engaging. Whether it’s onboarding a new customer or explaining a product feature, customized video content ensures that each viewer receives information in a way that makes sense to them.

5 ways to use personalized videos in your marketing campaigns

The versatility of personalized video content makes it an ideal tool across various stages of the customer journey. Here are some key use cases:

1. Marketing email campaigns

Send personalized videos via your email campaigns to stand out in cluttered inboxes. Whether you add personalization to your monthly newsletter or a simple “Thank you for your purchase” email, using your customer’s name in your video communications can create a lasting impression.

2. Personalized video ads

Dynamic video ads on platforms like Facebook and YouTube can be personalized based on user demographics or past interactions, making your ads more likely to resonate with your audience.

Although you won’t be able to personalize ads on a personal level using social media platforms, segmenting ads still improves your ad relevance, leading to higher engagement and ROI.

Plus, a recent survey showed that 71% of respondents prefer ads that are tailored to their personalized interests. 

3. Product onboarding

Simplify the onboarding process with personalized explainer videos that address individual customer needs. For instance, SaaS companies can use tailored videos to guide users through their specific account setup or highlight features relevant to their use case or industry.

4. Personalized customer support

Making your customers feel as though they’re receiving one-on-one assistance when issues arise is a key way to strengthen customer satisfaction and build a strong customer-first reputation.

Personalized videos can go a long way in the customer support space, as you can create a knowledge base of personalized troubleshooting videos that address a customer’s unique problem or question (and with AI video, it’s easy to create these videos at scale). 

Related: How to Upgrade Your Customer Service With AI Video

5. Retargeting campaigns

Win back potential customers with personalized retargeting videos. Sending a personalized video message can remind viewers of abandoned carts, offer tailored discounts, or reinforce the benefits of your products.

How create personalized marketing videos at scale

While personalized video marketing might sound great in theory, 46% of marketers cited a lack of time as the biggest obstacle to creating personalized marketing content. 

This is where an AI-powered video platform like Colossyan comes in. 

With features like AI avatars, text-to-speech voiceovers, brand kits, and multilingual translation, Colossyan allows your team to create personalized marketing videos at scale. 

Plus, you won’t need to pick up a camera or even record yourself in order to create these studio-quality videos – simply pick an AI avatar and they’ll star in your videos for you. 

Here’s an overview of some of Colossyan’s other key features for video personalization:

• API integration: Automate personalization by integrating your CRM or marketing automation tools with Colossyan’s API to rapidly create personalized variations of a single video.
• Instant AI avatars: Create an AI avatar of yourself that can speak 30+ languages, using only 15 seconds of footage – or choose from Colossyan’s library of 200+ avatars.
• 600+ AI voices: Cater to global audiences with Colossyan’s large AI voice library, allowing you to easily localize content based on languages or accents.
• Branching scenarios: Deliver content that’s relevant to your team by letting their choices dictate the videos they’re shown next.
• Video analytics: Access insights into the average watch time and engagement rates of your videos to ensure that your content is properly resonating with your audience. 

Ready to harness the power of video personalization?

‍Book a demo or try Colossyan for free today to experience how personalized video can transform your business. 

Takeaway

Whether you’re looking to build stronger relationships with customers, boost engagement, or increase conversions, personalized videos are the key.

And personalized video content is no longer a luxury – it’s a necessity in today’s competitive landscape. 

By delivering tailored content that resonates with individual viewers, brands can achieve unparalleled levels of engagement, loyalty, and conversions. 

Don’t forget to sign up for Colossyan to create personalized videos that drive real results today. 

HeyGen has become a well-known name in the AI video generator space, and for good reason. 

The tool offers a variety of AI-forward features that make it suitable for a range of different applications, including outreach videos and product demos. 

But every tool has its pros and cons, and some users find that HeyGen’s features aren’t the most suitable for their content needs. 

Fortunately, we’ve put together this detailed list of the 8 best HeyGen alternatives on the market, complete with key features, limitations, and pricing for each. 

Why look for a HeyGen alternative? 

HeyGen is a text-to-speech video platform in the AI video space. The tool uses AI avatars to allow teams to create video content at scale for customer outreach, product overviews, and learning content. 

While some find that HeyGen’s feature offerings work for them, others find that a different platform works best for their needs. Many users seek alternatives that allow them to create videos more easily and with greater flexibility.

For example, HeyGen might be a fit for teams looking to create marketing videos, while those creating workplace training content might find that it lacks some of the features needed to create high-quality scenario-based content. HeyGen also doesn’t support SCORM export, which many L&D teams require. 

HeyGen pros 

1. Custom AI avatars 
2. Photo avatars 
3. Automatic translations 
4. Templates
5. Zapier integration

HeyGen cons

1. No collaboration features 
2. No side-view avatars or avatar conversations 
3. Does not support multiple avatars in a single scene 
4. Your plan limits your video duration, meaning you’ll need to upgrade to their more expensive Team plan if you require videos longer than 5 minutes 
5. Only translates to 40 languages
6. No SCORM export 
7. Slow customer support and not enough written customer support content, according to some G2 reviews 

Comparing the 8 best HeyGen alternatives 

Searching for the best HeyGen alternative? You’re in the right place.

Here is a complete breakdown of our picks for alternative tools. These alternatives offer various features that make it easier to create videos, catering to different user needs and preferences.

1. Colossyan

Colossyan is the leading AI video platform that allows teams to turn text into engaging videos complete with AI avatars and voice overs. 

Side-view conversation avatars, automatic translations into 100+ languages, SCORM export, and branching scenarios are just a few of the features that give Colossyan the advantage over HeyGen. 

Colossyan was specifically designed to support the creation of workplace learning content, allowing teams to create professional-quality training videos at scale. The platform is trusted by industry leaders, such as Paramount, Novartis, Vodafone, and more. 

Key features 

• 200+ AI avatars: Easily ensure your presenters perfectly match your material. 
• Custom avatars and voice cloning: Create personalized videos with custom avatars, created in studio or at home. 
• Branded avatars: Enterprise users can add logos to avatar clothing for additional personalization and brand alignment. 
• Branching: Create engaging “choose your own adventure” style scenario-based training videos. 
• Multiple avatars per scene: Give your scenario-based training videos a boost with conversational avatars.  
• Interactivity: Add multiple choice questions to your videos to check your audience understanding. 
• Document to video: Simply upload a file and Colossyan will transform any document into a video draft – complete with AI avatars and narration – in under 60 seconds. 
• SCORM export: Utilize your Colossyan videos on an eLearning platform by exporting them as a SCORM file. 

Potential drawbacks 

• Music library: Colossyan has fewer music options, but we're working on improving this by exploring new providers.

Pricing

• Starter plan: Start creating videos for as low as $19 per month for 10 minutes of video. This plan includes an AI script assistant, no watermarks, and full video rights. 
• Business plan: At $70 for unlimited minutes and videos, Colossyan’s business plan includes 45 instant avatars and 9 voice clones. Add up to 3 editors on the business plan.
• Enterprise plan: For companies scaling their video creation, the enterprise plan includes 4K video, SCORM export, a dedicated customer success manager, and more. Contact our sales team for pricing. 

2. Hour One

Hour One offers a suite of standard features for corporate teams looking for an AI video generation platform. The platform’s main use cases include sales, product marketing, and eCommerce, among others. 

In terms of AI avatars, Hour One offers stock avatars, custom avatars, and webcam selfie avatars. Users can also dub words into any video – a useful feature for teams looking to bypass AI avatars in the video creation process.

Key features 

• Custom avatars 
• Document to video workflow
• API integration

Limitations 

• No avatar gesturing 
• Limited to one avatar per scene
• No screen recording functionality 
• Not many video templates available 

Pricing

• Lite plan: Starts at $30 per month for 10 minutes of video 
• Business plan: Starts at $112 per month for 20 minutes of video
• Enterprise plan: Custom pricing 

3. Elai.io 

Elai is a noteworthy alternative to HeyGen, offering a comprehensive set of AI video generation features tailored for corporate teams. These include video templates, automatic translations, and unique capabilities like prompt-to-video functionality.

Just like many other HeyGen alternatives, Elai supports custom studio avatars for teams looking for professional-quality avatar creation. That said, Elai also supports the creation of custom avatars using just a selfie, which is useful for those creating personalized video messages.

Key features 

• 80+ stock AI avatars
• Automatic translations
• Cloned voices
• Prompt-to-video workflow

Limitations 

• Lacks screen recording capabilities 
• No avatar gesturing
• Not as many stock AI avatar options as competitors 
• No collaboration features

Pricing

• Basic plan: Starts at $29 per month for 15 minutes of video
• Advanced plan: Starts at $125 per month for 50 minutes of video
• Enterprise plan: Contact for pricing 

4. Veed 

Veed is a video editing platform that primarily focuses on traditional video creation, although they’ve expanded to offer some AI features. As a result, the platform’s AI features are more lightweight than other HeyGen alternatives. 

These AI features include enhanced eye contact, cloned voices, and audio cleaning. Standard video translation and transcription features are also available. 

Key features 

• Screen and webcam recording 
• Automatic subtitles and translations 
• Eye contact AI feature that redirects your eyes to the camera 
• Stock library of audio and video clips

Limitations 

• Platform is primarily focused on traditional video editing
• Unintuitive user interface, according to some G2 reviewers
• Extensive AI avatar usage is limited to Veed’s most expensive plans

Pricing

• Basic plan: Starts at $25 per user/month 
• Pro plan: Starts at $38 per user/month
• Business plan: Starts at $70 per user/month
• Enterprise plan: Custom pricing 

5. Synthesia 

Synthesia is a popular AI video generator on the market today. The platform offers a similar selection of features compared to HeyGen, such as automatic translations, video templates, and a large selection of AI avatars. 

However, without SCORM export and interactive features like branching scenarios, it may not be a great fit for teams looking to create engaging training content or professional explainer videos you wish to embed in your LMS.

Key features

• Custom AI avatars 
• Templates 
• AI voices 
• Automatic translations

Limitations

• Doesn’t offer SCORM export 
• No branching scenarios
• Lacks avatar hand gestures and side views 
• No content library 

Pricing

• Starter plan: $29 per month for 10 minutes of video
• Creator plan: $89 per month for 30 minutes of video 
• Enterprise plan: Custom pricing 

Pro tip: Check out our HeyGen vs. Synthesia guide for a side-by-side comparison.

6. D-ID

D-ID is a versatile video editing platform that can be used to create AI videos, in addition to its video-based email marketing and conversational AI agent offerings. 

Although the platform doesn’t offer professional studio-quality custom avatars, users can create AI avatar videos by just uploading an image. 

Key features

• Mobile app for animations 
• Photo avatars 
• AI agents 

Limitations 

• Lacks professional video templates
• Limited video translation capabilities 
• Doesn’t offer custom studio-quality avatars 

Pricing 

• Lite plan: $5.99 for a personal license with watermarked content 
• Pro plan: $29 per month for up to 15 minutes of video
• Advanced plan: $196 per month for up to 100 minutes of video
• Enterprise plan: Custom pricing

7. DeepBrain AI

DeepBrain aims to serve a wide range of use cases, including news media and finance – two industries that most HeyGen alternatives aren’t specifically tailored to. 

The platform’s AI-powered video features are relatively standard compared to most competitors on this list, with a wide range of templates, avatars, and translatable languages. However, its conversational avatars are a main area of differentiation.

Key features 

• 80+ digital avatars
• Workspace-based team collaboration
• Conversational avatars

Limitations 

• Fewer AI avatar options compared to competitors 
• No interactive features
• Templates could use updating 

Pricing

• Personal plan: Starts at $29 per month for 15 minutes of video
• Team plan: Starts at $89 per month for 30 minutes of video
• Enterprise plan: Custom pricing 

8. Rephrase.ai 

Rephrase’s text-to-video platform is perhaps most useful for three different use cases: marketing campaigns, stakeholder communications, and customer journey content. 

By introducing greater personalization into the sales and marketing processes, Rephrase aims to help users create content that’s both more engaging and likely to convert. 

That said, Rephrase is a lightweight solution, lacking features that are standard among most HeyGen alternatives, such as automatic translations. Rephrase’s website doesn’t offer much visibility into its feature offerings either. 

Key features

• Stock AI actors 
• Monetized avatars for digital creators 
• API integration

Limitations 

• Doesn’t offer automatic translations 
• Animations and transitions are unavailable 
• Not many templates 
• Lacks robust feature offerings needed for most enterprise teams 

Pricing 

• Personal plan: $25 per month for 10 credits 
• Customer plan: Custom pricing 

Get started with a free AI video generator today

With so many high-quality HeyGen alternatives on this list, landing on the right AI video platform can feel like a difficult choice. 

If interactive video content is a priority for your team though, you’ll want to check out Colossyan. With branching scenarios and in-scene quizzes, Colossyan stands out as one of the best HeyGen alternatives for engaging content. 

Don’t worry – you can try it completely free today. Or schedule a time with our team to learn more.